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Ap4 construction platform_presentation_cloud_views_2010

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    • 1. The Ap4 Construction Platform and the Ap4 Applications “Rethinking AEC Collaboration” (Architecture, Engineering, Construction) Cloud Views 2010 21-05-2010
    • 2.  
    • 3.  
    • 4.  
    • 5.  
    • 6.
      • Business Model:
      • The Ap4 applications follow a Software as a Service model, client pay-as-you.
      • The Ap4 applications are sold on a per project subscription
      •  
      • Different applications sharing the same project. Create na ecosystem of ever-growing number of Ap4 apps
      • Promote collaboration with a pricing model -The more applications you share on a common project the more the you save – Ap4 Prescribers
      • Our total revenue per project rises while the price per Ap4 application decreases
    • 7.
      • Marketing Strategy:
        • Internal Market
          • 1 – Ap4 Project Managers
          • Trading to large owners, public entities and private companies, large projects.
          • Trading to consultants / project managent and surveyors enterprises.
          • Promotion at civil engineering universities and professional and business construction associations.
          • Framework and involvement of direct trade measures with the publication of:
              • Monthly newsletter.
              • Whitepaper 2010
              • Advertising / Search engines
              • Marketing videos
              • Webinars
          • 2- Ap4 Contractors - (in development)
          • Launch - *February 2011
          • 3- Ap4 Architects - (in development)
          • Launch - *Abril 2011
        • External Market (Internationalization)
        • Create partnerships with existing clients through their existing businesses abroad .
        • Prospecting for companies to create a network of partners in those markets to sell and implement the solutions Ap4 and provide technical support to customers.
    • 8. THANKYOU Visit us www.ap4projectmanagers.com