Open Local Experiences: sharing the nitty-gritty of spreading Firefox in your local community Percy Cabello, Mozilla Perú [email_address]
Open Local Experiences
Goal Proposal
Create a knowledge base about promoting Mozilla’s mission and products in Spanish.
Open Local Experiences
Make everything available online:
Presentations
Any material given away: brochures, flyers, surveys, trivias, everything.
Share what is more requested on events: stickers, posters, buttons, hangers, etc.
Share any numbers you may get on local traffic: market share
Open Local Experiences
Spanish Promotion Knowledge Base
No need to reinvent the wheel:
Mozilla Wiki
Spread Firefox
Mozilla Hispano
Maybe yes
Maybe a hybrid:
Include all local communities in Mozilla Hispano planet
Cross-link/mash-up Mozilla Hispano/Wiki/SFx
Open Local Experiences
What to throw in:
For example:
I just hosted a 200+ assistants presentation in University Z. There were good shots:
Audience didn’t know the topic in depth but had lots of questions because they had deep interest in the web
Lots of questions: enough time allocated
I got invited for two other events: I had presentation cards on hand/vCards ready to send via Bluetooth, I made myself available to others before and after my talk
Open Local Experiences
There were also mistakes
Not enough swag
Not enough banners: not enough budget, needed something to hang things from, far more places to hang them than I had.
Internet was slow
I exceeded my allocated time
Open Local Experiences
So I write about my experience as detailed dos and don’ts on the KB.
I upload and link my presentation for others to use it.
I upload and link my event pictures for others to see them.
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