Where Does IA Fit in the Design Process

IA Summit 2007 Where does IA fit in the design process? Moderator: Peter Boersma, Info.nl info . nl FULL SERVICE INTERNET AGENCY

Panel set-up
What are we here for?

The questions
what is a design process?
who needs a design process?
when should IAs be part of the design process?
where do you keep your design process?
how do you communicate a design process?
why should you create a design process?

The panelists
Livia Labate , Sr. Manager Information Architecture & Usability, Comcast
Larisa Warnke , Sr. User Experience Architect, Carlson Marketing Group
Leisa Reichelt , Principal Consultant, Flow Interactive
Josh Seiden , Design Manager, Liquidnet
Peter Merholz , President, Adaptive Path

Livia Labate
Manager Information Architecture & Usability,
Comcast

Larisa Warnke
Senior User Experience Architect, Carlson Marketing Group

Leisa Reichelt
Information Architect, Flow Interactive

Josh Seiden
Design Manager, Liquidnet

Peter Merholz
President, Adaptive Path

The moderator
Peter Boersma Interaction Designer Info . nl, Amsterdam 1982-1984 Commodore C16 programmer (made $750 out of $50 machine at the age of 14) 1988-1995 Student Information Ergonomics (Computer Science + Ergonomics) 1995-2000 General Design (UI Designer, Project Manager, Senior UI Designer) 2000-2002 Satama Interactive (UI Manager, Consultant User Understanding, Concept Designer) 2002-2005 EzGov (Information Architect, finally!) 2005-2006 User Intelligence (Managing Partner and Consultant User Experience) 2006  Info . nl (Sr. Interaction Designer)

My experience 2000 – 2002 Satama Unified Process 2002 – 2005 Standards for User Experience (StUX) 2002 – now From “T-model” to “Patterns+Process=?” What: helped specify and roll-out a RUP-based process for a web agency with an extra first phase and a user-centered layer. Result: a booklet, an online database with descriptions, templates & examples of deliverables, plus training materials for all employees. Later followed by SUP-light.

Satama Unified Process Artefacts Discovery Scan Inception Elaboration Construction Transition Analysis Insight Customer representation & Online offering Functional & Supplementary Requirements Interaction & Technical Design User & Technical Prototype Usability, Technical & eBrand Validation Launch Plan Project & Scope Plan Customer representation & Online offering Functional & Supplementary Requirements Interaction & Technical Design User & Technical Prototype Usability & Technical Validation Launch Plan Project Plan Interaction & Technical Design Software components Technical Validation Production environment Project Plan Guidelines Usability & Technical Validation Launched Service Project Plan & Closing Document VI Validation VII Launch Project management IV Analysis & design III Requirement capture II Business modeling I User exploration V Implementation

My experience 2000 – 2002 Satama Unified Process 2002 – 2005 Standards for User Experience (StUX) 2002 – now From “T-model” to “Patterns+Process=?” What: Define and promote EzGov’s (*) user-centered design additions to a RUP-based software/web-application design process. Result: a process diagram, 1-page descriptions of deliverables, wall-sized posters. (*) Yes, the competitor of govWorks in the movie “Startup.com”

StUX Process Artefacts

My experience 2000 – 2002 Satama Unified Process 2002 – 2005 Standards for User Experience (StUX) 2002 – now From “T-model” to “Patterns+Process=?” What: Thinking, writing and speaking about design processes. Result: An ongoing series of conference sessions, keynotes, blog postings and panels on IA/UX/design processes and deliverables.

Panel set-up
What are we here for, again?

The questions
what is a design process?
who needs a design process?
when should IAs be part of the design process?
where do you keep your design process?
how do you communicate a design process?
why should others create a design process?

More questions
who is responsible for the process?
what does your process look like?
when do you decide to change the process?
where does your process end?
how did you learn about processes?
why would a team not follow the process?

Your questions!
who
what
when
where
how
why

Final question
who plans improve their process?

Thank you, panelists!
Livia Labate
Larisa Warnke
Leisa Reichelt
Josh Seiden
Peter Merholz

Sint Antoniesbreestraat 16 | 1011 HB Amsterdam | www.info.nl | contact@info.nl | +31 ( 0)20 530 9136 Thank you!

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Where Does IA Fit in the Design Process

by Peter Boersma

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