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elements of                  user experience                a tour of user experience deliverablespeter boersma           ...
Adaptive Path helps teams and organizations create products and services that deliver great experiences to improve people’...
elements of  user experiencea tour of user experience deliverables
2001
2011
<real elements of user experience  2nd edition>
more    elements of  user experiencea tour of user experience deliverables
?
DesignStrategy Research
Business Manage                 Strategy             ProcessEvaluation              Research             Design
Business                  these              influence the Manage      User Experience   Strategy                   too!  ...
elements of  user experiencea tour of user experience deliverables
elements of  user experiencea tour of user experience deliverables
Pitch                                                Estimate                                          Business        Opt...
Pitch                  Business                      Estimate        Optimize                                             ...
pitching is all about    en-vision-inga tour of user experience deliverables
Pitch        Business   Estimate                        Scenarios
“many”         and    “a lot”are good first guesses!
input for estimates      output      scope items     requirements      assumptions        approach        calculations    ...
output           example outputassumptions             assuming                 we design 10 wireframes                 (5...
1. make estimates honest2. use margins to wow client    a tour of user experience deliverables
Pitch              Estimate        Business                       Scenarios
Pitch                Estimate        Business                           Scenarios                                Position ...
PositionStrategy      Competition
“know your enemy”(Sun Tzu, The Art of War)   a tour of user experience deliverables
PositionStrategy             Competition           InterviewsResearch       Personas
businessstakeholders
ask          what is the idea?will it help you reach your goals?     will customers accept it?             why now?      h...
ask: what is the idea?
ask: why now?
and find out the value of answers
users
ask       who are you?   what do you use now?  how do you feel about it? when is it a good/bad day?   what should it be li...
ask: who are you? etc.                                          Hardware Engineer    Can you please describe your role?   ...
and find out the value of answersWhat is the size of the organization where you work (all locations combined?)            ...
“you are not the user” a tour of user experience deliverables
InterviewsResearch     Personas
where do they come from?
find personas in the data   a tour of user experience deliverables
Interviews                                     Research                                              Personas             ...
Sketching with markers                    Yellow marker      Look at me!                    Sharpie markers   More attenti...
It’s not about HOW to sketch, but WHAT to sketch
you can never havetoo many sketchesa tour of user experience deliverables
Design             SketchDetailed Design            Concept
www.BigDutchBank.com          is...          a personal, retail bankwhere you learn about, configure and buy           pro...
LifePlay    BuyLearn
flow: confirm appointment
express concepts assentence, model or flow      (or a mix)  a tour of user experience deliverables
Design             SketchDetailed Design            Concept
if      the level of detailin your design specification     goes up like this:
thenit may be time to write more formal design specification        documents
make design specificationsmatch the needs of the project     a tour of user experience deliverables
Test       EvaluationPrototype                              Design             Sketch            Detailed Design          ...
use what you like:paper, PowerPoint, Excel, Axure, Flash or HTML,           but        prototype   a tour of user experien...
Test       Evaluation Prototype
observer     facilitator                   participant
try any of theseremote usability testing tools
read this book
1. test early & often2. have a test strategy a tour of user experience deliverables
Optimize   Beta           ManageScope Test          Evaluation  Prototype
essential          pick                        just a few of                       these for your                         ...
1. classify scope-items 2. select the winners a tour of user experience deliverables
Optimize Beta           ManageScope
Optimize  Beta         ManageScope
experimentto learn what works  for your designa tour of user experience deliverables
Pitch                                Estimate                                 Business        Optimize                    ...
Pitch                                                Estimate                                          Business        Opt...
RolesSteps               Service Design         ProcessReview              Requirements          Roadmap
?A       B
A   1   2        3            4       B                     4a        2aC   1        3       4b   5       6   D        2b ...
na                        A P            rso                          M         Pe                           TE           ...
u ire-     design     wire              proto-req ts      principles       fram                                   es  men ...
user     concept   detailed   prototype &research    design    design      evaluate
user            research                          detailed  user                     design      prototype &             c...
rs onaPe
?A   1   2       3   4   B
wire   u ire-     design         fram                                    es       proto-req ts      principles  men       ...
don’t copya design process diagram;     create your own    user experience design processes
RolesSteps               Service Design         ProcessReview              Requirements          Roadmap
Pitch                                                Estimate                                          Business        Opt...
<real elements of user experience  2nd edition>
Questions?peter boersma
elements of                  user experience                a tour of user experience deliverablespeter boersma
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
Tour of UX deliverables - dev/haag
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Tour of UX deliverables - dev/haag

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Presentation about UX deliverables and design process for dev/haag Meetup on Jan. 21, 2011.

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Transcript of "Tour of UX deliverables - dev/haag"

  1. 1. elements of user experience a tour of user experience deliverablespeter boersma dev/haag, January 21, 2011
  2. 2. Adaptive Path helps teams and organizations create products and services that deliver great experiences to improve people’s lives. consulting experience research events experience design 4,000 participants experience strategy r+d 20 countries 8 50 books hundreds of articles c o n s u lta n c i e s thousands of readers
  3. 3. elements of user experiencea tour of user experience deliverables
  4. 4. 2001
  5. 5. 2011
  6. 6. <real elements of user experience 2nd edition>
  7. 7. more elements of user experiencea tour of user experience deliverables
  8. 8. ?
  9. 9. DesignStrategy Research
  10. 10. Business Manage Strategy ProcessEvaluation Research Design
  11. 11. Business these influence the Manage User Experience Strategy too! ProcessEvaluation typical Research User-Centered Design Design
  12. 12. elements of user experiencea tour of user experience deliverables
  13. 13. elements of user experiencea tour of user experience deliverables
  14. 14. Pitch Estimate Business Optimize Scenarios Beta Position Roles Manage Strategy Steps Service DesignScope Competition ProcessTest Interviews Review Requirements Evaluation Research Roadmap Personas Prototype Design Sketch Detailed Design Concept
  15. 15. Pitch Business Estimate Optimize Scenarios Beta Position Roles Manage Strategy Steps Service DesignScope Competition ProcessTest Interviews Review Requirements Evaluation Research Roadmap Personas Prototype Design Sketch Detailed Design Concept
  16. 16. pitching is all about en-vision-inga tour of user experience deliverables
  17. 17. Pitch Business Estimate Scenarios
  18. 18. “many” and “a lot”are good first guesses!
  19. 19. input for estimates output scope items requirements assumptions approach calculations team skills explanationsexperience with subject risks experience with client experience of client when available when possible
  20. 20. output example outputassumptions assuming we design 10 wireframes (5 complex + 5 medium) + 15 components calculations we estimate we need 320 hours(explanations) (5x16 + 5x12 + 15x12) risks but we don’t know the developer’s documentation needs
  21. 21. 1. make estimates honest2. use margins to wow client a tour of user experience deliverables
  22. 22. Pitch Estimate Business Scenarios
  23. 23. Pitch Estimate Business Scenarios Position Strategy Competition
  24. 24. PositionStrategy Competition
  25. 25. “know your enemy”(Sun Tzu, The Art of War) a tour of user experience deliverables
  26. 26. PositionStrategy Competition InterviewsResearch Personas
  27. 27. businessstakeholders
  28. 28. ask what is the idea?will it help you reach your goals? will customers accept it? why now? how fast can you move? and find out value of answers
  29. 29. ask: what is the idea?
  30. 30. ask: why now?
  31. 31. and find out the value of answers
  32. 32. users
  33. 33. ask who are you? what do you use now? how do you feel about it? when is it a good/bad day? what should it be like?and find out value of answers
  34. 34. ask: who are you? etc. Hardware Engineer Can you please describe your role? System Engineer Field Application Engineer Software Engineer Board Engineer Test Engineer Quality Engineer Component Engineer Other Engineering role Program/Project Manager What information is most important to you? (1 = most important / 3 = third most important) Purchase Manager Purchaser Sourcer Rich Media (Videos, Interactives, etc.) Price Environmental Information Sustainability Block Diagrams (or other visualizations) Application InformationDo you use social media as part of your job? General Product Information 0.00 0.50 1.00 1.50 2.00 2.50 3.00 Yes. I often use social media for work. I rarely use social media for work. No. I never use social media for work.
  35. 35. and find out the value of answersWhat is the size of the organization where you work (all locations combined?) Less than 10 employees 10 to 100 employees 100 to 500 employees 1,000 to 10,000 employees 10,000 to 100,000 employees More than 100,000 employees
  36. 36. “you are not the user” a tour of user experience deliverables
  37. 37. InterviewsResearch Personas
  38. 38. where do they come from?
  39. 39. find personas in the data a tour of user experience deliverables
  40. 40. Interviews Research Personas Design SketchDetailed Design Concept
  41. 41. Sketching with markers Yellow marker Look at me! Sharpie markers More attention Fat Regular Start here Small Gray marker Depth: Pop forward Push back
  42. 42. It’s not about HOW to sketch, but WHAT to sketch
  43. 43. you can never havetoo many sketchesa tour of user experience deliverables
  44. 44. Design SketchDetailed Design Concept
  45. 45. www.BigDutchBank.com is... a personal, retail bankwhere you learn about, configure and buy products & servicesalone, based on stories, or with an advisor
  46. 46. LifePlay BuyLearn
  47. 47. flow: confirm appointment
  48. 48. express concepts assentence, model or flow (or a mix) a tour of user experience deliverables
  49. 49. Design SketchDetailed Design Concept
  50. 50. if the level of detailin your design specification goes up like this:
  51. 51. thenit may be time to write more formal design specification documents
  52. 52. make design specificationsmatch the needs of the project a tour of user experience deliverables
  53. 53. Test EvaluationPrototype Design Sketch Detailed Design Concept
  54. 54. use what you like:paper, PowerPoint, Excel, Axure, Flash or HTML, but prototype a tour of user experience deliverables
  55. 55. Test Evaluation Prototype
  56. 56. observer facilitator participant
  57. 57. try any of theseremote usability testing tools
  58. 58. read this book
  59. 59. 1. test early & often2. have a test strategy a tour of user experience deliverables
  60. 60. Optimize Beta ManageScope Test Evaluation Prototype
  61. 61. essential pick just a few of these for your project! quick winner! wineasy hard repair quality contribute
  62. 62. 1. classify scope-items 2. select the winners a tour of user experience deliverables
  63. 63. Optimize Beta ManageScope
  64. 64. Optimize Beta ManageScope
  65. 65. experimentto learn what works for your designa tour of user experience deliverables
  66. 66. Pitch Estimate Business Optimize Scenarios Beta Position Manage StrategyScope Competition ProcessTest Interviews Evaluation Research Personas Prototype Design Sketch Detailed Design Concept
  67. 67. Pitch Estimate Business Optimize Scenarios Beta Position Roles Manage Strategy Steps Service DesignScope Competition ProcessTest Interviews Review Requirements Evaluation Research Roadmap Personas Prototype Design Sketch Detailed Design Concept
  68. 68. RolesSteps Service Design ProcessReview Requirements Roadmap
  69. 69. ?A B
  70. 70. A 1 2 3 4 B 4a 2aC 1 3 4b 5 6 D 2b 4c
  71. 71. na A P rso M Pe TE SI ir e- wire framre qu es usabi ts lity m en test re en design proto- Sc principles W F LO type
  72. 72. u ire- design wire proto-req ts principles fram es men type A1 2 3 4 B AP s ona M n usabiPer TE Sc ree lity te st SI FL OW
  73. 73. user concept detailed prototype &research design design evaluate
  74. 74. user research detailed user design prototype & concept Cresearch design D evaluate prototype & prototype & evaluate evaluate
  75. 75. rs onaPe
  76. 76. ?A 1 2 3 4 B
  77. 77. wire u ire- design fram es proto-req ts principles men type user concept detailed prototype &reseach design design evaluate AP s ona M usabi Per TE n lity te st SI Sc ree FL OW
  78. 78. don’t copya design process diagram; create your own user experience design processes
  79. 79. RolesSteps Service Design ProcessReview Requirements Roadmap
  80. 80. Pitch Estimate Business Optimize Scenarios Beta Position Roles Manage Strategy Steps Service DesignScope Competition ProcessTest Interviews Review Requirements Evaluation Research Roadmap Personas Prototype Design Sketch Detailed Design Concept
  81. 81. <real elements of user experience 2nd edition>
  82. 82. Questions?peter boersma
  83. 83. elements of user experience a tour of user experience deliverablespeter boersma
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