Start Anywhere - Faceted Navigation (euroIA 2010)

start anyw here ot good for ted Naviga tion is n what Face rsma r er boe ische petnning f he

Adaptive Path helps teams and organizations create products and services that deliver great experiences to improve people’s lives. consulting experience research events experience design 4,000 participants experience strategy r+d 20 countries 8 50 books hundreds of articles c o n s u lta n c i e s thousands of readers

our clients ask for it

“wouldn’t it be cool if...” “we want to...” “we already have...” “can you make it like...”

Faceted Navigation 101

facets = attributes of content items

navigation = finding your way in (an information) space

faceted navigation = selecting attributes of content items in order to find your way in an information space

typical design facet1 value1.1(#) value1.2(#) item item item facet2 subfacet2.1(#) all content items item item item subfacet2.2(#) (or none) item item item

typical design facet2 value a.b (x) subfacet2.1(#) subfacet2.2(#) item item item all content items item item item whose attributes match value a.b item item

typical design facet2 value a.b(x) subfacet c.d(x) subfacet2.1 value2.1.1(#) value2.1.2(#) item item item all content items item item whose attributes match value a.b and subfacet c.d

When to use Faceted Navigatio n

Good when: all your content items have all the metadata

online magazines books news scientiﬁc training & events articles software & tools about Kluwer

Good when: your facets and values actually distinguish content items

Good when: your users understand the facets and values

When NOT to use Faceted Navigation

Not good when: your users may have problems with the UI e.g. select/deselect facets, orthogonal hierarchies, controlled vocabulary

Not good when: your users prefer search over browse

Not good when: your content items have optional features

facets

optional features facets optional features

Not good when: you only have a small collection

Not good when: your users are in non-selection phases of the purchase process

Not good when: you want to encourage serendipity

top 5 recent soon related

Known alternatives

search

directory listing

product tables, comparison charts

product configurators, wizards, advisors

top 5/10/50 lists

fewer products

Adaptive Path’s Tips & Tricks

#1 make sure that selected facets remove other, non-relevant facets

#2 at some point, comparison charts may be a better solution

#3 for products that appear in many categories, add a “for general use” facet/value

#4 the order of facets determines how they will be used

#5 use faceted navigation in combination with other navigation types

search & ﬁlter top 5 recent soon related

#6 “view all designs” is not a filter

#7 ask yourself: should we use faceted navigation for all content types?

Summary

Good Not Good when: when: - metadata - problems with UI in place - users prefer search - facets distinguish content items - optional features - users understand - small collection facets - non-selection phases - serendipity

Alternatives - search - directory listings - product tables - comparison charts - configurators/wizards/advisors - top 5/10/50 lists - fewer products

Tips & Tricks #1 selected facets #4 think about order remove non-relevant of facets in interface facets #2 comparison charts #5 combine facets may be better with other navigation #3 consider a “for #6 “view all” is not a general use” facet filter #7 use facets only for content where it makes sense

Questions?

start anyw here ot good for ted Naviga tion is n what Face rsma r er boe ische petnning f he

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Start Anywhere - Faceted Navigation (euroIA 2010)

by Peter Boersma on Sep 27, 2010

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