Start Anywhere - Faceted Navigation (euroIA 2010)
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Start Anywhere - Faceted Navigation (euroIA 2010)

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Presentation for Euro IA 2010 by Peter Boersma (with support by Henning Fischer) of Adaptive Path. This presentation reflects the things we tell clients when they suggest to use Faceted Navigation. It ...

Presentation for Euro IA 2010 by Peter Boersma (with support by Henning Fischer) of Adaptive Path. This presentation reflects the things we tell clients when they suggest to use Faceted Navigation. It goes into what Faceted Navigation is and is not good for and what tips & tricks we've learned in researching, designing and evaluating faceted-based solutions.

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Start Anywhere - Faceted Navigation (euroIA 2010) Start Anywhere - Faceted Navigation (euroIA 2010) Presentation Transcript

  • start anyw here ot good for ted Naviga tion is n what Face rsma r er boe ische petnning f he
  • Adaptive Path helps teams and organizations create products and services that deliver great experiences to improve people’s lives. consulting experience research events experience design 4,000 participants experience strategy r+d 20 countries 8 50 books hundreds of articles c o n s u lta n c i e s thousands of readers
  • our clients ask for it
  • “wouldn’t it be cool if...” “we want to...” “we already have...” “can you make it like...”
  • Faceted Navigation 101
  • facets = attributes of content items
  • navigation = finding your way in (an information) space
  • faceted navigation = selecting attributes of content items in order to find your way in an information space
  • typical design facet1 value1.1(#) value1.2(#) item item item facet2 subfacet2.1(#) all content items item item item subfacet2.2(#) (or none) item item item
  • typical design facet2 value a.b (x) subfacet2.1(#) subfacet2.2(#) item item item all content items item item item whose attributes match value a.b item item
  • typical design facet2 value a.b(x) subfacet c.d(x) subfacet2.1 value2.1.1(#) value2.1.2(#) item item item all content items item item whose attributes match value a.b and subfacet c.d
  • When to use Faceted Navigatio n
  • Good when: all your content items have all the metadata
  • online magazines books news scientific training & events articles software & tools about Kluwer
  • Good when: your facets and values actually distinguish content items
  • Good when: your users understand the facets and values
  • When NOT to use Faceted Navigation
  • Not good when: your users may have problems with the UI e.g. select/deselect facets, orthogonal hierarchies, controlled vocabulary
  • Not good when: your users prefer search over browse
  • Not good when: your content items have optional features
  • facets
  • optional features facets optional features
  • Not good when: you only have a small collection
  • Not good when: your users are in non-selection phases of the purchase process
  • Not good when: you want to encourage serendipity
  • top 5 recent soon related
  • Known alternatives
  • search
  • directory listing
  • product tables, comparison charts
  • product configurators, wizards, advisors
  • top 5/10/50 lists
  • fewer products
  • Adaptive Path’s Tips & Tricks
  • #1 make sure that selected facets remove other, non-relevant facets
  • #2 at some point, comparison charts may be a better solution
  • #3 for products that appear in many categories, add a “for general use” facet/value
  • #4 the order of facets determines how they will be used
  • #5 use faceted navigation in combination with other navigation types
  • search & filter top 5 recent soon related
  • #6 “view all designs” is not a filter
  • #7 ask yourself: should we use faceted navigation for all content types?
  • Summary
  • Good Not Good when: when: - metadata - problems with UI in place - users prefer search - facets distinguish content items - optional features - users understand - small collection facets - non-selection phases - serendipity
  • Alternatives - search - directory listings - product tables - comparison charts - configurators/wizards/advisors - top 5/10/50 lists - fewer products
  • Tips & Tricks #1 selected facets #4 think about order remove non-relevant of facets in interface facets #2 comparison charts #5 combine facets may be better with other navigation #3 consider a “for #6 “view all” is not a general use” facet filter #7 use facets only for content where it makes sense
  • Questions?
  • start anyw here ot good for ted Naviga tion is n what Face rsma r er boe ische petnning f he