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Massive Distribution of Rebates, Royalties, and Affiliate Commissions with PayPal APIs
 

Massive Distribution of Rebates, Royalties, and Affiliate Commissions with PayPal APIs

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Come learn how to build solutions that help your clients payout large volumes of payments to their customers or business partners. Example apps include payouts for rebates, royalties, affiliate ...

Come learn how to build solutions that help your clients payout large volumes of payments to their customers or business partners. Example apps include payouts for rebates, royalties, affiliate commissions, and more. We'll discuss PayPal’s three payment disbursement options, including Mass Pay batch upload, Mass Pay batch API, and the Pay API.

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    Massive Distribution of Rebates, Royalties, and Affiliate Commissions with PayPal APIs Massive Distribution of Rebates, Royalties, and Affiliate Commissions with PayPal APIs Presentation Transcript

    • MASSIVE DISTRIBUTION OF REBATES, ROYALTIES, AND AFFILIATE COMMISSIONS WITH PayPal APIS Kristen Schumacher, Principal Product Manager Michael Blanton, Senior Manager, Merchant Integration
    • AGENDA
      • Disbursements Overview
      • Product Review and Demos
      • Reporting
      • Receiving Payments
      • International Payments
      • Tips and Other Considerations
    • WHO USES PayPal DISBURSEMENTS?
      • PayPal disbursement products allow you to send payments to multiple customers at the same time.
      • Who is target customer?
        • Businesses who disburse money to their customers or clients
        • Product is a replacement for payouts via check, direct debit, and gift cards
      • Some key segments
      Segment Examples Marketplaces Stubhub, CD Baby Rebates 3 rd party rebates (eBates, Microsoft), offline rebate houses, merchants Commissions & royalties Photo royalties (Shutterstock), get-paid-to (Secret Shoppers), multi-level marketing Advertising / affiliate eBay and Yahoo Publisher networks, domain parking, other affiliate programs Rewards Merchant marketing promotions, virtual currency, conversion of points to cash Gambling / gaming Gambling (Betfair - UK), gaming/tournaments (Worldwinner)
    • PRODUCT OPTIONS
      • Mass Payment Upload (PayPal website)
        • Upload and send up to 5,000 payments in a tab delimitated batch file
        • Payment pulled from PayPal balance
      • Mass Payment API
        • Send up to 250 payments per API call
        • Provides asynchronous response
        • Payment pulled from PayPal balance
      • Pay API
        • Send up to 6 payments per API call
        • Provides real-time response
        • Payment pulled from PayPal balance, bank, or credit card
      • Choosing the right product
        • Mass Pay is best when you want to send and manage large batches at once
        • Pay API is best when you need a synchronous response or need to fund the payment from your bank
    • MASS PAY OVERVIEW
      • About Mass Payments
        • Allows sending of money to multiple recipients in one batch
        • Two ways to use: MassPay API or upload
        • Sender pays the transaction fee, not the receiver
        • 2% per payment with a maximum $1.00 per payment
        • Payment made from account balance
      • Primary benefits to sender
            • An easy and efficient way to send a large number of payments at once
            • Great way to send payments cross-border
            • Low cost to disburse money
            • Provide a payout choice to your customer
            • Get money to your customers quickly
    • MASS PAY FILE UPLOAD 1. Introduction 2. File Upload 3. Final Approval Sample File 5. Email Confirmation 4. Confirmation
    • MASS PAY API (NVP EXAMPLE)
      • Each payment is in the format L_{Field} n
        • {Field} is the field being populated (AMT, EMAIL, and so on)
        • n is the counter of the request (starting with 0 (zero))
      • https://api-3t.sandbox.paypal.com/nvp?
      • {VERSION & CREDENTIALS}&
      • METHOD=MassPay &
      • RECEIVERTYPE=EmailAddress &
      • CURRENCYCODE=USD &
      • L_AMT0 =5.00 &
      • L_EMAIL0 =masspay1%40mikeblanton.com &
      • L_AMT1=5.00 &
      • L_EMAIL1=otheraccount%40me.com &
      • L_AMT2=5.00&
      • L_EMAIL2=friend%40hotmail.com
      • Demo Mass Pay API
    • PAY API (NVP EXAMPLE) Each payment is in the format receiverList.receiver( n ).{Field} , where {Field} is the field being populated (amount, email, and so on), and n is the counter of the request (starting with 0 (zero)). actionType=PAY& {Client Details, URLs, and Sender Info}& currencyCode=USD& feesPayer=EACHRECEIVER & receiverList.receiver(0).amount =5 & receiverList.receiver(0).email =mike@mikeblanton.com & receiverList.receiver(0).paymentType =SERVICE & receiverList.receiver(0).primary =false & requestEnvelope.errorLanguage=en_US
      • Demo Pay API
    • REPORTING
      • Methods to track the payment status:
        • Instant Payment Notification (IPN)
        • Online in the Account History
        • Daily settlement and transaction reports
      • Informational fields for each payment:
        • Unique ID/Invoice ID: Used to track the transaction in your accounting system
        • Note: Informational text displayed to the recipient
    • REPORTING
      • Mass Payment transactions are shown as a single payment.
      • Pay transactions are shown as individual transactions.
    • HOW CUSTOMERS RECEIVE THE PAYMENT
      • PayPal account holder:
        • Receives an email alerting them of the payment
        • Money is deposited into the recipient’s PayPal account as soon as it is processed and sent
      • Non-PayPal account holder:
        • Receives an email with a link to claim their money
        • Recipient needs to sign up for an account and confirm their email to claim the money
      • Payments not claimed after 30 days will be returned to the sender.
    • INTERNATIONAL PAYMENTS: CURRENCIES
      • Currency conversion
      • Option 1 (send in your currency):
        • PayPal converts from your currency to the recipient’s primary currency.
        • Example: You send $100 USD to a recipient in France. PayPal converts into euros and deposits into the recipient’s account.
      • Option 2 (send in recipient’s currency):
        • You send money in the recipient’s currency.
          • With Mass Pay you must first convert your PayPal balance to that currency.
        • Example: You need to send 100 euros to 5 recipients in France. You first convert a portion of your USD PayPal balance to EUR to cover the amount and fees.
      Currencies
    • INTERNATIONAL PAYMENTS: LANGUAGES
      • You can send payments to ~65 countries and regions
      • The countries below are localized and fully translated
        • Additionally, we provide English, Spanish, French, and Chinese to all non-localized countries.
      • See https://www.paypal.com/worldwide/ for more information on our country coverage.
    • THINGS TO KEEP IN MIND
      • Mass Payments
        • The sender must hold a balance for the amount and currency being sent.
        • Only one currency can be included in a given Mass Payment (upload file or batch).
        • A given Mass Payment must contain either all email addresses or all account numbers.
      • Pay API
        • Requires an application submission and approval
        • Requires that the funds come from the sender’s (API caller’s) account
        • If funds are taken from bank, they must clear before the payment is delivered
      • Both products
        • Require a Premier or Business account
        • Individual payments to a recipient cannot exceed $10,000 USD (amount varies by country)
    • TIPS AND TRICKS
      • Cancelling an unclaimed payment (Mass Pay and Pay API)
        • Log into your PayPal account and select Advanced Search.
        • Enter the email address, your desired date range, and click Submit.
        • Select Cancel and follow the instructions.
        • Otherwise, unclaimed payments will automatically expire after 30 days.
      • Viewing declined payments (Mass Pay and Pay API)
        • Mass Pay: All the payments in a file, including declined payments, can be viewed in the Mass Pay log on the Transaction Details page.
        • Pay API: You can query payment status using Pay Details API.
      • Using Mass Pay with “Authentication Flow” (Mass Pay)
        • Business integrates this authentication flow on their website.
        • Customer logs into PayPal (or signs up) then returns to the merchant.
        • Business receives confirmation that sender has an account and the customer ID.
        • Business sends payment using the static customer ID rather than email (in the RECEIVER ID field).
        • Functionality is subject to approval. Contact MTS for more information.
    • COMPARISON OF MASS PAY AND PAY API Segment Mass Pay Pay API Pricing 2% with a $1 cap per payment Standard merchant fees apply. (1.9 to 2.9% + $0.30) Who pays the fee Sender pays the fee Recipient pays the fee Max number of payments per file or API call File Upload: 5,000 API: 250 API: 6 Funding options PayPal Balance PayPal Balance, ACH / Bank, Credit Card Currencies allowed All PayPal Currencies All PayPal Currencies Automatic currency conversion  Synchronous response  Response via IPN   Response via Settlement Report   Custom e-mail subject  Custom note   Options for recipient type Email, Account ID, Phone Email Application and approval required 
    • CONCLUDING THOUGHTS
      • PayPal makes it easy to disburse a large number of payments around the world.
      • Mass Pay is the best choice when you need to send a large batch of payments.
      • The Pay API is the best choice when you need real-time response.
      • Your customers will appreciate the option to get paid through PayPal.
    • MORE INFORMATION Mass Pay General Information https://www.paypal.com/cgi-bin/webscr?cmd=_batch-payment-overview-outside&nav=2.1.1 PayPal Developer Network www.x.com Developer Support www.x.com/support Telesales 888-818-3936 (for Mass Pay inquiries only) Pay API General information www.x.com
    • LEARN AND SHARE
      • www.x.com
      • Twitter:  @paypalx
      • www.facebook.com/paypalx
      • Innovate 09 hashtag:  #ppxi09
      LEARN AND SHARE www.x.com Twitter:  @paypalx www.facebook.com/paypalx Innovate 09 hashtag:  #ppxi09 Proprietary