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F commerce infographic

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An infographic summarising how Facebook may be used to assist in the buying and selling of products and services - otherwise known as 'f-commerce'

An infographic summarising how Facebook may be used to assist in the buying and selling of products and services - otherwise known as 'f-commerce'

Published in Business , Technology
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  • 1. F-Commerce: Selling on Facebook Facebook Stores Allow customers to buy and pay directly ON FACEBOOK TRANSACTIONS from your Facebook Page and newsfeed Facebook Deals Facebook Credits Get new customers Reduce e-commerce who pay up front on friction by allowing Facebook with FB customers to pay with Credits, PayPal or card Facebook Credits F-Commerce: Selling ON FacebookOFF FACEBOOK TRANSACTIONS Facebook Assisted Commerce: Selling WITH Facebook Facebook Facebook Facebook Check-in Deals Open Graph/API Ads Facebook Facebook Facebook Storefronts Social Plugins Promotions
  • 2. 2Facebook Check-in Deals Open Graph Protocol Facebook Marketing Drive footfall and Offer Facebook Drive visits and loyalty loyalty with mobile features to your site by with promotions, news coupons for customers adding your site pages and deals posted to close by to the Open Graph your Facebook pageFacebook Social Plugins Facebook Authentication Facebook Storefronts Improve e-commerce Improve site/app Drive e-commerce site experience by experience by allowing traffic with product adding Facebook social customers to sign with catalogue apps features their Facebook details installed on yourFacebook Graph API Facebook Ads Create apps and sites Drive e-commerce that integrate with traffic or footfall with (read and write to) standard or testimonial Facebook display ad units
  • 3. 3Facebook Check-in Deals Open Graph Protocol Facebook Marketing Drive footfall and Offer Facebook Drive visits and loyalty loyalty with mobile features to your site by with promotions, news coupons for customers adding your site pages and deals posted to close by to the Open Graph your Facebook pageFacebook Social Plugins Facebook Authentication Facebook Storefronts Improve e-commerce Improve site/app Drive e-commerce site experience by experience by allowing traffic with product adding Facebook social customers to sign with catalogue apps features their Facebook details installed on yourFacebook Graph API Facebook Ads Create apps and sites Drive e-commerce that integrate with traffic or footfall with (read and write to) standard or testimonial Facebook display ad units
  • 4. F-Commerce: Facebook Stores Selling on Allow customers to buy and pay directlyON FACEBOOK TRANSACTIONS Facebook from your Facebook Page and newsfeed Facebook Deals Facebook Credits Get new customers Reduce e-commerce who pay up front on friction by allowing Facebook with FB customers to pay with Credits, PayPal or card Facebook Credits F-Commerce: Selling on Facebook Facebook Assisted Commerce: Selling with FacebookOFF FACEBOOK TRANSACTIONS Facebook Check-in Deals Facebook Storefronts Facebook Authentication Open Graph Protocol Drive store footfall Drive e-commerce Improve site/app Create apps and and loyalty with traffic with product experience by sites that integrate mobile coupons catalogue apps allowing customers with (read and for customers installed on your to sign on with write to) Facebook close by Facebook page Facebook details Facebook Social Plugins Facebook Graph API Facebook Ads Facebook Marketing Improve e- Create shopping Drive e-commerce Drive sales and commerce site apps and sites that traffic or footfall loyalty with news experience by integrate with with standard or and promotions adding Facebook (read and write to) testimonial display posted to your social features Facebook ad units Facebook page Version 1.0 May 2011 cc Paul Marsden / http://socialcommercetoday.com