Instant mobile communities <ul><li>Quick to deploy and easy to manage communities for pleasure and profit </li></ul>
We all have our toolsets
Some more complex than others
But there is a great leveller
Problem <ul><li>Not many smartphones for good browsing
Not many mobile specialized web presences
Slow data rates are very limiting </li></ul>
Solution <ul><li>Offload most of the hard work to the server side.
Use YQL and other services to really provide rich services with very little work/coding
Allow custom YQL queries and service lookups through a simple text based interface
All run off simple XMPP client to avoid data costs </li></ul>
On the server <ul><li>Provides an open API by default
Free Software
Optimized for bandwidth
Easy to install
Provides YQL and XMPP out of the box
With the “tribe” module creates mobile social networks and groups via text based interface </li></ul>
Chisimba tribes <ul><li>Example site at  http://www.peeps.co.za  (personal test site)
Has a web interface as well as mobile interfaces
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Creating business opportunities with Chisimba mobile

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How to create business opportuities with Chisimba and the mobile community modules

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Creating business opportunities with Chisimba mobile

  1. 1. Instant mobile communities <ul><li>Quick to deploy and easy to manage communities for pleasure and profit </li></ul>
  2. 2. We all have our toolsets
  3. 3. Some more complex than others
  4. 4. But there is a great leveller
  5. 5. Problem <ul><li>Not many smartphones for good browsing
  6. 6. Not many mobile specialized web presences
  7. 7. Slow data rates are very limiting </li></ul>
  8. 8. Solution <ul><li>Offload most of the hard work to the server side.
  9. 9. Use YQL and other services to really provide rich services with very little work/coding
  10. 10. Allow custom YQL queries and service lookups through a simple text based interface
  11. 11. All run off simple XMPP client to avoid data costs </li></ul>
  12. 12. On the server <ul><li>Provides an open API by default
  13. 13. Free Software
  14. 14. Optimized for bandwidth
  15. 15. Easy to install
  16. 16. Provides YQL and XMPP out of the box
  17. 17. With the “tribe” module creates mobile social networks and groups via text based interface </li></ul>
  18. 18. Chisimba tribes <ul><li>Example site at http://www.peeps.co.za (personal test site)
  19. 19. Has a web interface as well as mobile interfaces
  20. 20. Very rich user experience with Chisimba filters; e.g. [YOUTUBE] filter can be used to pull in video via text message
  21. 21. Adapted as a productivity tool, education tool, groupware, social network...etc </li></ul>
  22. 22. YQL <ul><li>Used to search against multiple search engines simultaneously
  23. 23. Update from Flickr
  24. 24. Perform simple geocoding from text based location strings
  25. 25. Announced yesterday that Y! Mail data tables are now available, now a business productivity tool
  26. 26. Almost infinitely hackable with custom data tables </li></ul>
  27. 27. What else does it provide? <ul><li>Wikipedia content: </li><ul><li>“Wikipedia: Chisimba” sent from a mobile phone will return the wikipedia text for the Chisimba page </li></ul><li>Dictionary lookups </li><ul><li>Provided by dict.org
  28. 28. Simple REST API
  29. 29. “dict: monkey” will return a dictionary definition for the word monkey </li></ul><li>1 000 000 requests = the price of a single text message (SMS) </li></ul>
  30. 30. Extensible <ul><li>Easily hackable
  31. 31. Add more features in a pluggable architecture
  32. 32. Super simple PHP code
  33. 33. REST or SOAP based calls easy to do in 3 lines of code or less
  34. 34. Huge potential </li></ul>
  35. 35. Client side <ul><li>Simple XMPP client for any MIDP 2.0 (Java capable) phone
  36. 36. Includes most, if not all, phone models in the wild
  37. 37. Free Software
  38. 38. Easily customizable (branding etc)
  39. 39. Uses GPRS as a minimum which is ubiquitous
  40. 40. http://http://lampiro.bluendo.com/ </li></ul>
  41. 41. Commercial clients <ul><li>Huge network of over 12 million users
  42. 42. Has a marketplace
  43. 43. Uses standard XMPP stanzas so completely compatible
  44. 44. Free to download and use
  45. 45. Makes money off of value add services
  46. 46. Works off most handsets
  47. 47. http://www.mxit.co.za </li></ul>
  48. 48. So how does it work? <ul><li>Download and install necessary mobile software
  49. 49. Connect to a single Jabber/XMPP contact (e.g. [email_address] )
  50. 50. Install Chisimba and tribe module
  51. 51. Start interacting with groups, individuals or web services </li></ul>
  52. 52. Enabling microenterprise <ul><li>Street vendor </li><ul><li>Downloads and installs client
  53. 53. Uses phone to take a picture of goods
  54. 54. Uploads picture via MMS/email
  55. 55. Posts XMPP message to his/her group </li></ul></ul>
  56. 56. The eCommerce side <ul><li>Clients can select goods to purchase by text message “buy item00861”
  57. 57. Premium rate text message (SMS) to pay for goods
  58. 58. Goes to escrow account
  59. 59. Vendors paid by collection agents (lack of bank accounts)
  60. 60. Goods picked up and delivered
  61. 61. Courier costs lowered by bulk </li></ul>
  62. 62. Who makes money? <ul><li>Short answer: almost everyone
  63. 63. Vendors have access to millions of new customers worldwide
  64. 64. Delivery and pickup entrepreneurs can start businesses
  65. 65. Web site owners get interest of escrow accounts/charge handling fees
  66. 66. Customers have access to new markets and cool new stuff that would ordinarily have been out of reach </li></ul>
  67. 67. Image Credits <ul><li>Tools in Jean pocket: http://www.flickr.com/photos/25837000@N02/2428522073/sizes/z/in/photostream/
  68. 68. Wooden Mallet http://www.flickr.com/photos/fotobird_1/4511375988/sizes/l/in/photostream/
  69. 69. Stop sign http://www.flickr.com/photos/shaneylovey/4501361935/sizes/z/in/photostream/
  70. 70. Chisimba images from http://www.chisimba.com
  71. 71. Lampiro from http://lampiro.bluendo.com
  72. 72. Open sign http://enviralment.wordpress.com/
  73. 73. Street vendor http://online.wsj.com/article/SB10001424052702303601504575153602514063646.html
  74. 74. Ecommerce logo http://www.kltmenterprises.com/
  75. 75. Lego Money: Gaetan Lee on Flickr http://www.flickr.com/photos/gaetanlee/ </li></ul>
  76. 76. Thank you <ul><li>[email_address]
  77. 77. http://www.chisimba.com
  78. 78. http://www.paulscott.za.net
  79. 79. @paulscott56
  80. 80. Any questions? </li></ul>
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