An Introduction to the Importance of Usability for businesses

by Paul Rouke on Jan 29, 2009

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A short primer to usability, with it many industry terms and job titles. Concludes by stripping away all the clutter and focusing on how usability can impact a companies bottom line

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A short primer to usability, with it many industry terms and job titles. Concludes by stripping away all the clutter and focusing on how usability can impact a companies bottom line

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An Introduction to the Importance of Usability for businesses — Presentation Transcript

Usability: What’s The Use? 28 th January 2009

Usability, also known as …

A few job titles for usability

For all 653* job titles visit: www.usabilityfirst.com/jobs/ *purely an estimation.

Luckily they all share 1 primary objective!

Make what we use easier to use

And what does this mean for businesses ?

You can increase your: efficiency productivity online sales online enquiries return-on-investment marketing spend conversion revenue-per-employee

… and add more money to your bottom line

We hope you enjoy the event!

An Introduction to the Importance of Usability for businesses

by Paul Rouke on Jan 29, 2009

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An Introduction to the Importance of Usability for businesses — Presentation Transcript