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Social Media Breakfast: Paul Nazareth - LinkedIN
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Social Media Breakfast: Paul Nazareth - LinkedIN

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Social Media Breakfast Waterloo region - Presentation from Paul Nazareth on using LinkedIn for personal and business development.

Social Media Breakfast Waterloo region - Presentation from Paul Nazareth on using LinkedIn for personal and business development.

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Transcript

  • 1. @UinvitedU
  • 2. Not a digital resume A digital handshake hello
  • 3.  
  • 4. 1. Only have 1 profile 2. Complete profile 3. Professional photo 4. Summary section is key! 5. Three recommendations 6. Make sure your profile is 100% complete 7. Clear invitation requests 8. Grow your network, constantly 9. Virtual reality = Reality reality 10. Groups & Answers! 11. Keep in touch!!
  • 5.  
  • 6.  
  • 7.  
  • 8. 2011 Words identified by LinkedIn as clichés on profiles
  • 9. DON’T DO THIS!!!
  • 10.  
  • 11.
    • People you already know well.
    • People worked with in the past.
    • People you know professionally.
    • Sector leaders, professional heroes or teachers.
    • Follow your gut: Stranger danger !
  • 12.
    • Employees
    • Volunteers
    • Board members
    • Fans!
    • OWN your sector
  • 13.  
  • 14. Leave the job information for resume
  • 15.
    • 3 to 5 recommendations minimum
    • Best way to get is to give them!
    • Be authentic, focus on value
    • Recommend person not company
  • 16. Close the deal Paperwork made easy! Testimonial /evidence Goal to buy services – long/short term Education: Purchase options Establish : credibility/connection
  • 17.  
  • 18.  
  • 19.
    • This is not Facebook
    • Limit your time on LI
    • Have a timer!
    • Start with 10 mins a week
    • Grow your network organically
  • 20.  
  • 21. Don’t forget! Meeting name badges Business cards Email signature Company website
  • 22. Business @Work
  • 23. $80,000+ avg income 2 million company pages 116, 000 nonprofit pages 72% of users 25 – 54 *Nov 2011 500 million 135 M 4 M Canada
  • 24.  
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  • 36.  
  • 37. < Out of Date Suggestions not strategy >
  • 38.  
  • 39.
    • Paul C. Nazareth
    • Manager, Philanthropic Advisory Services
    • Scotia Private Client Group
    • Instructor, Planned Giving
    • Georgian College
    @UinvitedU Thank you for your time, contact me any time.