Keynote The Digital Challenge Nordiska Museet April 2011

The digital challenge Photography collections in the digital environment Powerhouse Museum Paula Bray Manager, Visual & Digitisation servicesby krazydad / jbum Twitter @paulabray

over 500,000 objects

22,000 in central Sydney4 million people in greater Sydney

by Australian War Memorial

Visual & Digitisation teams

Digital, social & emerging technologies

Flickr screen grab

photography is changing what we do

need to be relevant continue to engage new audiencesMuseums are experiencing change in the fast pace of changing technologies

but how is the content relevant?vast amounts of content out there how do we reward our audiences

How doesphotographyposition itself in thischangingenvironment ofsaturated digitalimages?

why do photography collections matter?

by Fylkesarkivet i Sogn og Fjordane from this to this

how do we share stories?by New York Public Library

start conversationsby Library of Congress

get social

use mobile technologies

social media

photography collections areperfect for all these platforms

by National Library NZ on The Commons

reby National Media Museum

by Library of Congress

by National Library NZ on The Commons

by George Eastman House

by Library of Congress

Traditionally Museum’s haven’t put their collections onlineby EssG

onlineto be relevant

Really signiﬁcant initiative for photography collections

1. To increase access to publicly-held photography collections & 2. To provide a way for the generalpublic to contribute information and knowledge.(Then watch what happens when they do!)

47institutions

Text332 discussions in Flickr Commons)

60 replies

28 replies

78 replies

level of discussion between members

participation is keyby moirabot

access to photography collections

audiences not seen this material beforeby arobynejay

innovation tagging comments citizen curators location ‘then and now’identiﬁcation remix

The people depicted are Lucy Sawtell (nee Frost) (b1878) wife of Henry Charles Sawtell, Edna (b 1901), Ella (seated) (b 1902), Ina (b 1904) and George (b 1905) standing beside chimney near house.

our audience wants to engage with us and with our content

digitise for your audience

Your audience appreciates itby Auntie P

generated lots of discussions

and some ‘noise’

one glass plate negative = many stories experiment

print-on-demandby Leo Reynolds

x ©easy with collections that are out of copyright

or released using a Creative Commons license

share remixhuge development for sharing photography reuse

ﬂexible licensing tool multiple licenses across various platformsby colemama

xby robonline

5 available ﬁndable it is where I am and where I look online/web onsite/galleries and meaningful I can understand it offsite/communityusable/shareable I can pass it on and share responsive to my interests, moods, location by Seb Chan fresh+new(er)

geo-location

examples or reuse‘then and now’ photography

by Sarah Rhodes

by ScottSchrantz

by Scotticus_ CC BY-NC 2.0

AR mobiletechnology

we know our audience wants to participate

shared his story

taught us a lot

we then share on Photo of the Day

audience wants to know youand the ‘behind the scenes’ process

extend to the gallery experience

mobile is changing in-gallery experiences

Gizmodo screenshot

QR codes

what is the right platform? how will it work for myphotography collection?

in-gallery photography policiesby Leo Reynolds

we welcomeby Leo Reynolds

started blogging Benini archiveBruno Benini

Bruno Benini inviting our audience to participate

digital impacting exhibition development

not to be traditional photography exhibitionby mediafury

Yiping Lim no more talking heads

integrated with all content

we experimented with digital

central pods

the darkroom experience

series of projections

causing audience to touch

needed toextend the experience beyond the gallery back to the web

thank you Nordiska Museet Powerhouse Museum photographers all Flickr members using Creative Commons licensespaula braymanager, visual & digitisation servicespaulab@phm.gov.autwitter @paulabraywww.powerhousemuseum.com/imageserices

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Keynote The Digital Challenge Nordiska Museet April 2011

by Paula Bray on Apr 13, 2011

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Keynote The Digital Challenge Nordiska Museet April 2011 — Presentation Transcript