LinkedIn for Beginners: A Hands On Approach Paula Brand – MA, CPRW, GCDF Career Advisor for AAWDC and Founder of Brand Career Management MCDA Annual Conference January 27, 2012
LinkedIn - Hands OnTODAY YOU WILL LEARN HOW TO: Get a vanity URL Upload your résumé Start editing/adding information Upload picture Send an invitation Join a Group (NCDA or MCDA)
GETTING A VANITY URLYou can and should personalize your web address (URL) on LIIt’s quick & easy to do.It’s similar to getting a vanity license plate for your car - it’s acustomized web address/URLThis helps you:•Be found more easily by others•Improve your Google ranking•Makes your URL more memorable•Helps in branding yourself – add it to your marketing materials
ELEMENTS of a GREAT PROFILE Create a vanity/customized URL Complete a full profile without typos A picture is worth a thousand words Avoid very personal info Should you care about % completed?
SENDING INVITATIONS TOOTHERSTO CONNECT WITH YOU
MAKING CONNECTIONS Find the person by searching for a name in the top right hand corner of the screen Click on “Connect” Select how you know them Always personalize your message! There are consequences of IDK
JOIN A GROUP• Find a group to join -- Click on Groups, thenclick on Group Directory and search by keyword• Or, just start typing the name of a group in thetop right corner search box (be sure to haveselected to search in “group” mode)• Look for MCDA, NCDA or another group likethe Federal Job Search Support Group• Click Join Group, then await for a GroupManager to approve your request, if needed
THANKS FOR ATTENDINGQUESTIONS????PAULA BRANDpaulabrandcprw@gmail.compaulabrand.comhttp://www.linkedin.com/in/paulabrandcprw