Journalism supply and demand 1


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Journalism supply and demand 1

  1. 1. Samantha, Kevin, Skylar, Miriam
  2. 2. What is Journalism?• Journalism is a necessary component of a free,democratic society. In a meaningful context, itprovides the public with information on the day’sevents and issues. Students learn how to identify,gather, organize, write, edit, and publish newsstories in a variety of formats using legal and ethicalframeworks.
  3. 3. Who Can Work At This Job• People with a four-year degree and aconsiderable amount of work skill, knowledge,and experience in journalism-relatedenvironments
  4. 4. What Can You Do In Journalism?• Newspaper Publishing• Magazine/Newsletter Publishing• Book Publishing• Writing• Electronic Media• Education• Business• Law
  5. 5. Job Education/Certification• Entry-level education: Bachelor’s degree• Bachelor’s degree in journalism orcommunications• Alternative: degree in English or Political Science• College newspaper and internship experience
  6. 6. Entry-Level Education: Bachelor’sDegree• Practical Grammar• Reporting I and II• Editing• Introduction to MassCommunication• Contemporary Issues in MassCommunication• Internship: MassCommunication• Graphic Design• Arts Foundations• Photo and Digital Imaging• Reporting GovernmentalAffairs• Media Law• Special Topics in MassCommunications• Field Explorations• Experience:• School Newspaper• Internships
  7. 7. Needed Skill Set• Editing and analyzing of information andarticles• Processing and recording information• Knowledge of technology (Microsoft, Excelspreadsheet, editing software)• Knowledge of English language, grammar,vocabulary, writing styles
  8. 8. Needed Skill Set• Critical thinking, active listening, decisionmaking• reading/writing and oral comprehension,• Maintaining interpersonal relationships• Ability to meet deadlines; time oriented
  9. 9. Demographics of Journalists• Urban, cities, and international• Inform the public about news happening locally,nationally and internationally.• Report for newspapers, magazines, websites,television and radio media
  10. 10. Job Outlet 2012-Current• Writers and Authors:• 6% (slower than average)• Editors:• 1% (little or no change)• Reporters, Correspondents and Broadcast NewsAnalysts:• -6% (decline moderately)
  11. 11. The demand of unbiased informationand news will never go away• New Forms of Mass Communication:• Facebook• Twitter• Instagram• Pinterest• Blogs• Wikileaks
  12. 12. Demand for Journalist-Constant demand-Different Fields-Technologic advances-Pros & Cons-Deadlines-Competitive-Location affects the demand
  13. 13. Winona, MN vs Los Angeles, CA
  14. 14. Winona Economy• Unemployment rate: 4.6%• Minimum Wage in MN: $7.25• Average income per Capita: $21,553• Population of 27,592
  15. 15. Small Market Journalism• Average salary for Reporters: $20,000-$30,000o Small markets serve as a launching pad for newjournalists to enter bigger markets• Increase in salary to $35,000-$55,000 in amedium sized market.
  16. 16. Strategies to Success• Hands-on experienceo Start at a small market, move to a medium sized,then work your way to a top market easy entry into small firms• Pay your dueso Start at the bottom of a medium or top marketfirm and eventually move up the ladder there. more difficult to enter into larger firms
  17. 17. Californias Economy-Productive Economy-Unemployment Rate- 9.6-Minimum Wage $8.00-Top 50 Colleges in Media & Communications-Stanford University-University of California, Berkely-University of S. California-University of California, L.A-Increase cost of living
  18. 18. Editors- Los Angeles-Bachelors-$60, 885-Top 3 benefits1. Base Salary2. Time Off3. Health Care-45% Industry
  19. 19. Editors- Los Angeles-2nd top paying (Santa Ana)-$38.12 vs $30.16/hr-Projected # of new jobs-0-999, 0-9%-Many fields are declining-Reporters
  20. 20. Journalist- Los Angeles-5 year comparison-Ago=$29,788-From now=$33,529-Salaries-Low=$32,326-Median=$43,647-High=$59,823