Advisor/Intermediary
User/Buyer
Supplier
Network supplier
"The world we have created is a product of our thinking; it cannot be
changed without changing our thinking." (Albert Einstein)

Companies………why??
 Do we work in companies?
 Are we trapped in traffic jam at 8.30 in the morning?
 Do companies exist, who made them and why?
 Is the goal of a compay continuity : while the world changes quickly?
 Do we identify our selves with the company we work for?

What is Weconomics ?
Weconomics is a new organization model for the community
economy. If we work smarter together and deploy people smarter we
can finally increase the productivity of information workers.
Weconomics is based on:
 profile -> connect -> collaborate networks (like LinkedIn),
 Wikinomics principles (mass collaboration, sharing, open innovation)
 usage of community software (no boundary, open source etc) and
 what binds us instead of what differs us.
But most of all it expects different thinking, that’s the real
challenge.......

Why?
In our present (global, knowledge & service based, western) economy it is
necessary to increase productivity of information workers because:
– In 2040: 10% less workforce in NL (relatively more elderly people).
– Competition from BRIC countries.
– In 2030: 8-9 billion people on earth:
• they all connect via LinkeIn, Facebook etc. -> flat & complex world
• they all want a house, 2 cars, 3 tv’s etc. -> shortage on energy etc.
– We will face world problems like food, water, energy shortage. We need
smart solutions. We have to increase the productivity of innovation
workers.

More and more we work in communities

Examples of Weconomics partners

Information workers developments
Learning is working, working is learning
Work situation changes:
 structural shortage on labour market
 economy service / knowledge based
 workplace independence empowered by technology
 The world is flat: global competition forces new rules
 Internet generation on labour market

HR eye opener
 6 on 7 people think they don’t have meaningful job (NL)
 more contractors 2003: 54.000 starters, 2007: 100.000 (NL)
 demographic developments : 2040, 1 million less workers (NL)
 structural shortage of employees in developed countries
 common employment contract disappear
 Life Long Learning, e-Portfolio, branding: the new instruments

From 20 to 4 years same employer
25
20
15
10
5
0
1960 1970 1980 1990 2000 2010
Bron: http://www.bls.gov/news.release/pdf/tenure.pdf

Workstyle Shift
Traditionalist Boomer Gen X Gen Y
Training The hard way
Too much and I’ll Required to keep Continuous &
leave me expected
Learning style Classroom Facilitated Independent
Collaborative &
networked
Communication Horizontal Independent Collaborative
Top down
Decision
Making Seeks approval Team informed Team included Collaborative
Leadership Command &
style control
Get out of the way Coach Partner
Feedback No news is good
Once per year Weekly/daily On demand, 360
news
Job changing Unwise Sets me back Necessary Keep options open
Source: Lancaster, L.C. and Stillman, D. When Generations Collide: Who They Are. Why They Clash. How to Solve the Generational Puzzle at Work. Wheaton, IL. Harper Business, 2003.

It’s a ‘perfect wave’ for innovation
Developments:
 Demographic
 Technologic
 Economic
 Ecologic
 Organizational
Conclusion:
old models and instruments don’t work anymore
 Change your way of thinking

10 core principles of Weconomics:
1. Profile --> connect --> collaborate network (see LinkedIn)
2. Wikinomics principles (see Wikipedia) and holistic
3. User first then other stakeholders (change value chain: user is the boss)
4. Trusted, semantic & secured information to/from primary processes (no Google)
5. Individual & community driven, organization supported (no LinkedIn)
6. Connected to best practice independent core infrastructure, flexible channels
7. Disconnect logistics and commerce, content and publication
8. Transparency and easy to get (more user pull, less sales push)
9. “What binds us” in stead of “what differs us” (compose instead of oppose)
10.A balanced network of customers, suppliers, network suppliers and a
supervisory organization/body

When does it work:
1. Stay with the 10 principles
2. Authentic, flexible, reasonable, honest and clear leadership
3. Defined target and target group
4. There is real trade of products & services
5. Understand the community software in 3 clicks
6. Generate enough volume (scale)
7. Use an index for community contribution & reliability
8. Holistic (old is in new, community is more then sum of its parts)

Vision - > practice
It’s important to bring vision/strategy into practice.
Weconomics model is derived from Iblc community, a
community in the professional training market in the
Netherlands.
And now new communities like Yiller.com for recruitment
en MyLifeLeadership for personal development start and
develop with the same community economy model.

Community economy model: what you need?
3 Levels:
1. Intellectual framework: inspiring and valid leader, vision, direction,
principles, conditions.
2. Infrastructure: supply and demand collaborate smart together via
community software (single sign on), supervisor organization for &
stability, network suppliers for IT, communication & shared services.
3. Domain: certain goal and target group: per domain you offer certain
1. Instruments: recruitment and selection, coaching, training, workshop,
wiki, advice, interim, assessment etc.
2. Products: instrument connected to a supplier with certain characteristics
(expensive, costs etc.)

Weconomics community organization model
SOTIC foundation: commission of supervision
Domain Leader
Supply
Partner A Demand
Partner X
Supply Intermediary Community Intermediary Demand
Partner B Partner D Partner W Partner Y
Supply Demand
Partner C Partner Z
PRODIS
(non)Governmental Network Suppliers Industry
Organizations IT/COM/R&D/SSC Organizations
Employees SAICO foundation Organizations
Domain leaders Capital Individuals

Community infrastructure: profile -> connect -> collaborate
supply
demand
partner A
Information partner K
interface interface
Community
supply Internet Internet demand
Network
partner B Internet Suppliers partner L
interface
interface
Bookings demand
supply partner M
partner C

Community process
content control supplier
assessment planning search info worker
pre apply info worker
Management informatie
E-portfolio
authorize manager
purchase order application
verification backoffice
planning enrolle
confirm supplier
delivery trainer
evaluation supervisor
financial
system invoices
E-portfolio registration administration

Ambition
Improve productivity of information
workers 50 times before 2040.

Vision
Company, banks and governments as we know
them now will no longer be the center of
commerce. We will work more via communities
which are more organic and run for an by the
people
Processes, instruments and IT will be more
individual and community driven.
The quality of information (trusted, semantic,
secured and Just In Time) will be the Unique
Selling Proposition in the new IT system arena.
 From company IT to community IT

Advise
Stop thinking from the organization point of view
(walls, FTE’s, organization charts, management
development programs, functions, shareholders).
Start thinking from the individual, process and
community point of view.

Albert Einstein:
"The significant problems we face cannot be solved
at the same level of thinking we were at when we
created them."

Weconomics Domain
 Assessments
 Courses, Training & Development
 Recruitment
 Coaching
 Accommodations
 Advise hours
 Quick Scans
 Innovation
 Etc.

Weconomics key item: e-Portfolio
An e-Portfolio is a structured set of data about
learning and (work) experiences (courses,
projects, jobs, activities etc.). It’s an electronic
tool for professionals to find, bind and excite. The
connection between all e-Portfolio files is the new
world wide Human Resources Information system
(HRIS)

Interested or questions? call / mail me!
www.paulbessems.com
paul.bessems@prodis.nl
+31 (0)6 20 30 13 11
 It is time to change