Restaurantindrustryupdate

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  • 1. Restaurants & Mobile Why Your Restaurant Needs A Mobile Experience
  • 2. Grow Your Business ● Grow your restaurant’s bottom line with highly engaged mobile experience. ● By starting up a few mobile campaigns, restaurants can enjoy. - more customers - more business - more revenue
  • 3. ● The growth of the mobile industry is incredible ● In just over 3 years, over 20 billion apps have been downloaded between iPhone and Android devices. iPhone sales in millions→ Mobile Industry
  • 4. ● Over 500,000,000 Android phones have been activated ● Over 300,000,000 iPhones have been activated ● Android owns 47% of the U.S. smartphone market ● iPhone owns 29% of the U.S. smartphone market Growing Numbers
  • 5. Why Mobile? ● FACT: Customers are using mobile to find your competition. ● Source: Google "Understanding Smartphone Users," 2011
  • 6. Why Mobile? ● FACT: Not having a mobile experience can lose you business. ● Source: Compuware, "What Users Want from Mobile," 2011
  • 7. Mobile Searches on Valentine’s Day ● Google released data in February 2013 showing that: ● In the U.S., 62% of total searches for popular national chain restaurants on Valentine’s Day occurred on high end mobile devices or tablets.
  • 8. Types of Mobile Experiences ● Mobile Apps ● Mobile Websites ● QR Codes
  • 9. Mobile Apps for Restaurants ● Easy for developers to make ● Boosts business esp. from existing customers. ● People who are already fans of your restaurant are likely to download your app. ● If they need a push (contest, coupons, other incentives) ● Increase your orders, visits, customer base, buzz, customer satisfaction, and ultimately, revenue.
  • 10. Apps Give Customers Options ● View menu items and daily specials. ● Submit orders for delivery or pickup. ● Make reservations. ● Submit comments and feedback. ● Post to your social media profiles. ● Obtain coupons. ● Participate in loyalty and reward programs. ● And more!
  • 11. Mobile Websites for Restaurants ● Websites made to enhance the user experience on a mobile device. ● No app download necessary. ● Easy to make, user-friendly, and quick turnaround. ● A great way to open up a new path for customers to find your restaurant.
  • 12. QR Codes ● QR codes take a user directly to your site on a smartphone or tablet without typing a single letter. ● Simply scan and you're there! ● Can be placed in ads, storefront windows, and elsewhere to take a customer directly where you want them to go. ● FREE to make, easy to use.
  • 13. 8 Reasons Your Restaurant Needs a Mobile Ordering App 1. Customers spend more when using online & mobile apps. 2. Customers are already using restaurant ordering apps. ● 40% of customers have already placed an order online. 3. It keeps your business fresh. 4. Your competitors may already be ahead of you. ● 20% of quick-service restaurants already allow customers to submit orders with their mobile phones 5. You can share information and generate business. ● Nearly 40% of customers report that they’d like to get an email each day from a favorite restaurant detailing the specials of the day. 6. Mobile orders boost return business. 7. Mobile orders can become a significant percentage of your business. 8. You’ll make more money.
  • 14. Why Mobile Apps? ● FACT: Your customers prefer apps over mobile websites. ● Sources: comScore, Alexa, Flurry Analytics, 2012
  • 15. But I want a mobile website? ● We offer both a mobile app and a mobile website. ● Appear in the iTunes App Store, Android Marketplace, and mobilize your existing website. ● Complete mobile marketing solution.
  • 16. Why Our Company? ● We make mobilizing your business simple & pain free ● We help bring in new business and increase repeat customers ● We handle everything from start to finish ● We’re mobile experts ● We’re extremely affordable ● We’re fast & easy to use
  • 17. Information ● App can display ● Information on services ● Restaurants menu (text or PDF) ● All locations visible in Maps ● One click calling ● Events and more…
  • 18. Links to social networks ● Customers can link to your social media pages. ● Increase Facebook fans. ● Increase Twitter followers. ● Approximately 40% of social media users access their accounts through mobile devices.
  • 19. Loyalty Coupons ● GPS coupons - When at your location, customers can ‘check in’ and receive bonuses. ● QR code coupons - Used to replace stamp cards. Increase customer loyalty! 28% of customers reported that they are “Extremely Likely” to increase their visits to a business if they have a loyalty reward card for them. (Total Research Corp & Custom Marketing Corp’s Loyalty Monitor Study)
  • 20. Live Updating ● Take full control over your apps content! ● App can update - Display special events - Specials of the week/day - Loyalty coupons - Image gallery - Everything inside the app!
  • 21. Push Notifications ● Update your customers instantly ● Special offers, updates, happy hours. ● Push notifications break the barrier between you and your customers. ● Included completely FREE. ● Compare to SMS texting plans on average cost ~$200/month
  • 22. Menu Distribution ● Publish your menu to top review sites ● Edit them all at once from one location.
  • 23. Cross-Promotion ● Cooperation with like-minded business for mutual benefit ● Acquire new customers, and build a network with businesses in your area
  • 24. Digital Signage ………….At a High Level _______________________________________________________ ________ The result is a "venue network” or an open market place where Abode" connects” all of its members.
  • 25. Venue Networking & Place Based Media Businesses networking with each other – discovering and sharing content – “Community Venue Networking” Businesses reach their customers at the right place at the right time – “Place Based Media”
  • 26. Cross-Promotion Cooperate with like- minded business and see results in customer loyalty
  • 27. Reviews ● Track positive and negative reviews. ● See what your customers are saying, and where ● (78%) U.S. Internet users said they show their loyalty to brands by spreading the word on their experiences, according to research from ClickFox
  • 28. Many Other Great Features
  • 29. ● Professional app design & set up fee ● Monthly hosting fee ● UNLIMTED Push Notifications ● UNLIMITED App Downloads ● ~$20k-$50k Value – Now affordable to SMBs Our Pricing
  • 30. How to get started ● Contact Us Anytime! Review our package pricing @ www. MarketLocals.com ● Call: 702.625.2344 ● Learn more about our service: AbodeSystemsLLC.com