1970s “… as I speak, black music and country music appear to be two primary growth areas in the coming year. If that perspective changes by the time you leave this room, I can still assure you Columbia Records will have a major entry into whatever new area is broached by the vagaries of public tastes”. (Arthur Taylor president CBS in 1973) 1977 1972
“ 360 business model” Record sales Concerts Merchandise Licensing Sponsorships Etc… “ All-rights/Full-service”
Warner Music Group’s latest acquisitions, partnerships, and JVs <ul><li>A: Zebralution, DE – Digital distribution platform (Feb ‘07) </li></ul><ul><li>JV: Brand Asset Group, US – Artist development services (Jun ‘07) </li></ul><ul><li>A: Non-Stop Music, US – Production Music (Aug ‘07) </li></ul><ul><li>A: Taisuke, JP – All-rights/Full service (Sep ‘07) </li></ul><ul><li>P: Zazzle, US – Merchandise retailer (Oct ‘07) </li></ul><ul><li>JV: Kaiku, FI – All-rights/Full service (Oct ‘07) </li></ul><ul><li>A: Camus Production, FR – Tour Production, promotion and production company (Jan ‘08) </li></ul>
Patrik Wikström Media Management and Transformation Centre Jönköping International Business School Jönköping, Sweden [email_address]
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