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10 Social Media Tips for a University Setting
 

10 Social Media Tips for a University Setting

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    10 Social Media Tips for a University Setting 10 Social Media Tips for a University Setting Presentation Transcript

    • 10 SOCIAL MEDIA TIPS
      for a university setting
      Patrick Powers | Webster University
    • ALWAYS HAVE A PLAN
      Why are we doing this?
      What are we trying to accomplish?
      Who is our audience?
    • SEND ‘EM HOME
      The website is the one and only place on the Internet where we maintain total control.
    • RESPECT PRIVACY
      Not everyone wants you to see their embarrassing party pics … they also don’t want to see yours.
    • A PICTURE IS WORTH 1,000 WORDS
      Photos in Facebook generate 10 times the amount of traffic as a post limited by only text.
    • DON’T SWEAT THE SMALL STUFF
      The bar for quality on a social network site is low. There’s no need to hire Annie Leibovitz for photos.
    • POST REGULARLY
      How often do you check your own Facebook account looking for something new?
    • ANSWER EVERYONE
      Participation in an community is the only way to grow. No one asks a question hoping it goes unanswered.
    • LET IT BE
      Social networks have an unbelievable ability to self correct; censoring for the good is always a bad idea
    • EVERYTHING CAN BE MEASURED
      Facebook fans, Twitter click rates, total pageviews, user demographics, traffic patterns
    • HAVE FUN
      Social networks are nothing more than people communicating online. People are drawn to fun.
    • QUESTIONS
      Patrick Powers
      314-968-7002
      patrickpowers59@webster.edu