“The collabora,ve sustainable cer,ﬁca,on for products, lifestyle, companies, ci,es and more. Team Name: Sustainable Reference NIF: B95582557 Website: www.sureplanet.com Name and 1tle of primary contact: Andy Bäcker (CEO & Founder) firstname.lastname@example.org
SURE SURE incenIves people to SURE uses green become more sustainable gamiﬁcaIon with by making them part of people to reach an the soluIon end goal of sustainable pracIces while making it fun! SURE targets how to get GREEN people to recycle plas1c GAMIFICATION and waste that don’t pay a redemp1on value. 2
SURE SURE allows companies to ﬁx and target any sustainable objecIve towards plasIc polluIon, leRng people get involve into reaching that objecIve and being part of the soluIon. Their involvement can be rewarded in order to incenIve them. Whether working out or conserving water, recycling plas1c, etc, ac1ons become rewarding when they are measureable, engaging, and shared.
SURE www.sureplanet.com hLps://www.facebook.com/SurePlanet Scalable & InternaIonal Business model hLps://twiLer.com/sureplanet hLp://sureplanet.com/blog/ • “Umbrella model” Ci1es, provinces, countries, companies pay to par1cipate. • Individual subscripIon • 3rd party collaboraIon (online shopping, etc.) • AdverIsing • AudiIng
SURE CompeIIve advantage • Patent pending. • Scalable approach. • Green gamiﬁcaIon with crowdsourcing techniques • EﬀecIve and economical channel to help reach their sustainable goals. • 10 progressive steps of quality control. VIDEOS: • Neural network. http://youtu.be/iDkykDcArus • InternaIonal and mulI lingual pla_orm. http://youtu.be/L7Yyq0_obh8 • Bo`om-‐up approach
SURE Sales Strategy PlasIc producers, cluster businesses related to collecIon, recycling, treatment and valorizaIon of plasIc waste, etc. UniversiIes and schools (sustainability network), etc. … And other internaIonal and sectorial events.
SURE Nowadays is not easy to ﬁnd a direct compeItor with our company, it is a unique, collaboraIve and transparent pla_orm whose main goal is to turn into the main sustainability reference for everyone. Some of the closest ones are: • It is a digital, sustainable based internet community. They use the same score system as we use. The main diﬀerences are that in prac1cally green, users can obtain personalized informa1on about the Prac1cally more interes1ng products for them, They can share and compare their score with other people. green • They work with healthy and ecological products but their idea only consists on a searcher, products commercialized have three kinds of score (health, environmental impact and society), with this they Goodguide make an average and this is the ﬁnal score of the product. • We have the same score system, it gives, like us, points to people who take care of environment daily. The diﬀerence is that they try that their users learn what to buy looking at their shopping Recycleban basket. k • They propose to change the world, transforming it into a more sustainable one. The diﬀerence is that they give their users a higher score for carpooling or traveling on the public transports. Treed Code • They have created diﬀerent kinds of cer1ﬁca1ons. Ciudades sostenibles 7
SURE Interdisciplinary, green and passionate SURE team Álvaro Soriano Gabriel Castagnino Raúl Fernández Almudena González. Andy Bäcker Patricia Valdés Borja Nafria (CTO) (CCO) Graﬁc designer InformaIc Engineer. (CEO & Founder) (COO) Graﬁc designer …And our representants in 18 diﬀerent countries.
SURE Our objecIve is to create a solid structure in order to generate a posiIve change around the world, where li`le acIons are measurable, shared and rewarded.
SURE As a well known startup, we have received several prices and recogniIons such as: v Finalist at Code_N (CeBit) (winner to be announced). v 2nd place at ITU Green ICT Challenge 2012. v 1st prize Spanish Pitch Night 2012 v 2nd place at Ideateca Best Startup Awards 2012. v Red Herring 100 Europe winner 2011. v ESEUNE Business School award as “Most innova1ve startup with best perspec1ve for future growth´, 2011. v Selected in 2011 by the Spanish Ministry of Industry to develop business in USA at the Spain Tech Center in Rocket Space, 2011. v Best Social Value Award at HIT Barcelona 2010, Global Entrepreneurship Compe11on. v 1t prize Most Innova1ve Company at Inguralde Compe11on 2009. WINNER • 45% Marke1ng & Sales • 45% Product Development • 7% Legal (patents, registra1ons, etc.) • 3% Others
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