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01 la union europea ( generalidades)

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  • 1. The European Union … and the ITO market… What do we know about the EU?
  • 2. ̞声 What do we know about the EU ITO market? 2014
  • 3. ̞声 Minimum wages in the EU and Colombia 2013: 589.500 COP (EUR 228) – an increase of 4.02 % Complexity?
  • 4. ̞声 Diversity • Culture • Languages • Religions • Currencies • Laws Single market but not a single country! Cultural differences
  • 5. ̞声 Principles • Within the EU, free movement of; – Goods – People – Capital – Services • Applicable law – Regulations As soon as they are passed, they have binding legal force throughout every Member State, on a par with national laws. – Directives EU directives lay down certain end results that must be achieved in every Member State. National authorities have to adapt their laws to meet these goals, but are free to decide how to do so. Directives may concern one or more Member States, or all of them. Each directive specifies the date by which the national laws must be adapted - giving national authorities the room for manoeuvre within the deadlines necessary to take account of differing national situations. 28 Member states • 1952 – Belgium, France, Germany, Italy, Luxembourg, Netherlands, • 1973 – Denmark, Ireland, United Kingdom • 1981 – Greece • 1986 – Portugal, Spain • 1995 – Austria, Finland, Sweden • 2004 – Cyprus, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Malta, Poland, Slovakia, Slovenia • 2007 – Bulgaria, Romania • 2013 – Croatia
  • 6.  The Euro Thismapis 1) Andorra 2) Austria 3) Belgium 4) Cyprus 5) Estonia 6) Finland 7) France 8) Germany 9) Greece 10) Ireland 11) Italy 12) Kosovo 13) Luxembourg 14) Malta 15) Monaco 16) Montenegro 17) Netherlands 18) Portugal 19) San Marino 20) Slovakia 21) Slovenia 22) Spain 23) Vatican City Schengen Thismapis
  • 7.  Perceptions IN ONE WORD 1. How do you characterises IT businesses in the EU 2. What do they think about IT companies here? 3. What do IT buyers know about your country? Summary • Single market – many countries • Diversity • Easy access • For IT outsourcing success: – You can not take the EU as a whole to define your market – Know the countries of your focus – Adapt your market approach accordingly