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Salesforce.com Partners:
Get Ready for Dreamforce 2013
November 18-21
San Francisco, CA
Event Overview
Dreamforce ‘13 is Going to Be Bigger and Better

The BIGGEST and #3 BEST vender-led tech show*
NOVEMBER 18-21, 2013 | SAN ...
Dreamforce Program Highlights
World-class keynotes:
§ Marc and marquee guests
§ Keynotes this year from Sheryl Sandberg,...
Dreamforce Program highlights
Unbelievable networking experiences
§ Dreamforce Gala featuring Green Day
§ Dreamforce Pla...
Gala: Green Day & Blondie at AT&T Park
Tuesday, November 19
List of Benefits
Dreamforce Gala
Attendees *
Credentials / access to AT&T park

UCSF Benefit
Guests **

Dreamforce issued
...
Announcing the $1M Hackathon
Hackathon for ISVs

• Build next gen mobile apps on the Platform
• Enter a team, get great PR
• Apps will be judged on inn...
The Dreamforce Campus
Expanded Expo and Campground
DF13 Draft Agenda-at-a-Glance
Monday, November 18

Tuesday, November 19

Wednesday, November 20

Thursday, November 21

9:...
You Can Now Build Your Dream Agenda

User Guide on our Slideshare
Partner Program
Kick off the Week with Partner Keynotes

Monday, November 18
Moscone South, Gateway Ballroom
AppExchange Partners at 9:00a...
AppExchange Partner Keynote Featuring

SARA VARNI BRIGHT
SR. DIRECTOR, AppExchange

PETER GASSNER
CEO

RON HUDDLESTON
SVP,...
Cloud Alliance Partner Keynote Featuring

KEITH BLOCK
PRESIDENT & VICE CHAIRMAN

TYLER PRINCE
EVP, WW Alliance & Channels
...
Moscone West: The Pulse of Innovation

Build Your Business

3rd floor
APPEXCHANGE PARTNER ZONE

Build Apps

2nd floor
DEV ...
AppExchange Partner Zone

Hours of operation:
Monday 9a-8p
Tuesday 11:30a-6p
Wed 9a-6p
Thurs 8:30a-2p
AppExchange Partner Zone Highlights
GET INSPIRED •""""GET TOOLS •""""BUILD YOUR NETWORK
Mobile Showcase

Expert Bar + Comm...
Content Designed for You

•

100+ ISV, AppExchange,
entrepreneur and SI sessions

•

Check out the ISV Partner
Session Gui...
25 Sessions
- 17 Founder led
- AppExchange alums + VCs
- Learn from other entrepreneurs on how to
build a successful busin...
Partner User Groups
@Dreamforce
20+ partner-led mini sessions
- Community Zone @ Hilton Hotel
- Partners sharing best prac...
The MOST FUN Party at Dreamforce

**7pm-9pm is
the Partner
Appreciation
Party.
Must have
Partner or
Sponsor Badge
to get i...
Stay Up to Date With Us

@dreamforce
@partnerforce
@appexchange
/dreamforce
/salesforcepartners
/appexchange
Make it Easy:
Tips and Tricks
Tips to Navigate the Expo Like a Pro
1

Identify solutions and vendors you’d like to check out before
arriving at Dreamfor...
Steps to Map Out Success at Dreamforce
	
  1.
1

Kick the week off right with our
AppExchange Partner Keynote
Mon, Nov. 18...
The Dreamforce app serves as a networking hub for the Dreamforce
community of over 75,000 people
Top Ways to Get Involved
1
1.

Be an active participant and
post helpful, relevant content
2. Engage with your partner
2
c...
Every Partner is a Role Model

•
•
•

Demonstrate your expertise and
knowledge
Post valuable content to relevant
groups
Cr...
Connect & Network
Share Helpful Content
Create unique, quality
content & include #DF13

Helpful content that
we can share

Promote videos &
...
Plan to Network
Welcome Reception – Monday, November 18th
Join us on Monday evening with our first networking event of the...
Action Items
1

Register for Dreamforce
If want to do Dreamforce “lite,” register for free Keynote & Expo pass

2

3
4

Re...
Dreamforce 2013 Partner Experience
Dreamforce 2013 Partner Experience
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Dreamforce 2013 Partner Experience

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Wondering what to expect at Dreamforce 2013? Check out this deck to understand what's in store for partners and how to get the most out of your experience!

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Transcript of "Dreamforce 2013 Partner Experience"

  1. 1. Salesforce.com Partners: Get Ready for Dreamforce 2013 November 18-21 San Francisco, CA
  2. 2. Event Overview
  3. 3. Dreamforce ‘13 is Going to Be Bigger and Better The BIGGEST and #3 BEST vender-led tech show* NOVEMBER 18-21, 2013 | SAN FRANCISCO Visionary speakers 1,000+ breakout sessions 350+ partner sponsors Gala featuring Green Day at AT&T Park *Souce: BizBash Technology Conference rankings, September 2013
  4. 4. Dreamforce Program Highlights World-class keynotes: § Marc and marquee guests § Keynotes this year from Sheryl Sandberg, Marissa Mayer, Deepak Chopra, Vivek Kundra, Wayne Dyer, and more! ROI-accelerating content § 1,100+ breakout sessions- something for every role, industry, and company size § Free hands-on training and success clinics § Pre-conference paid training & certification programs § Product campground staffed with experts § 350+ partners showcasing solutions in the Cloud Expo
  5. 5. Dreamforce Program highlights Unbelievable networking experiences § Dreamforce Gala featuring Green Day § Dreamforce Plaza with local bands, games, relaxation areas, meeting spots § Volunteer activities onsite § Partner parties galore Special events for specific groups § AppExchange Partner Zone § Developer Zone and hackathon § SMB program with special keynote and social events § Industry Day events § Community conference § Foundation programs
  6. 6. Gala: Green Day & Blondie at AT&T Park Tuesday, November 19
  7. 7. List of Benefits Dreamforce Gala Attendees * Credentials / access to AT&T park UCSF Benefit Guests ** Dreamforce issued conference badge UCSF issued benefit ticket Field level viewing of concert (based on available capacity) General stadium seating Stadium concessions for food & drinks Access to Club Level lounge and seating Pre concert reception Post conference DJ after party featuring MC Hammer Exclusive entrance access * Includes full conference attendees, sponsors, press, and employees. Does not include keynote/expo pass. ** Includes benefit ticket holders, benefit specific sponsors, and Executive Summit attendees
  8. 8. Announcing the $1M Hackathon
  9. 9. Hackathon for ISVs • Build next gen mobile apps on the Platform • Enter a team, get great PR • Apps will be judged on innovation, business value, user experience and use of Salesforce Platform technologies
  10. 10. The Dreamforce Campus
  11. 11. Expanded Expo and Campground
  12. 12. DF13 Draft Agenda-at-a-Glance Monday, November 18 Tuesday, November 19 Wednesday, November 20 Thursday, November 21 9:00am – 10:00am Community & Foundation Kickoff Sessions 9:00am – 11:00am Opening Keynote with Marc Benioff & Special Guests 9:00am – 6:00pm Breakout Sessions 8:30am – 2:00pm Breakout Sessions 9:00am – 10:30am AppExchange Partner Keynote 12:00pm – 5:00pm Cloud Expo Open (Moscone North & West) 9:00am – 5:00pm Cloud Expo Open (Moscone North & West) 9:00am – 2:00pm Cloud Expo Open (Moscone North & West) 10:00am – 6:30pm Breakout Sessions 12:30pm – 6:00pm Breakout Sessions 9:00am – 10:00am Chatter Keynote 9:00am – 9:45am Dr. David Agus 11:00am – 12:30pm Cloud Alliance Partner Keynote 5:00pm – 6:00pm Keynote Fireside Chat: Marissa Mayer 10:30am– 11:30am Developer Keynote Service Keynote 9:45am – 11:00am Dr. Wayne Dyer 12:00pm – 8:00pm Cloud Expo Open (Moscone North & West) 7:00pm – 11:00pm Dreamforce Gala & UCSF Benefit Green Day @ AT&T Park 12:00pm – 1:00pm Mobile Strategy Keynote Marketing Keynote 11:00am – 12:30pm Deepak Chopra 1:00pm – 2:00pm New to Dreamforce (Gateway) 2:00pm – 3:00pm SMB Keynote Platform Keynote 12:30pm – 1:30pm Panel Moderated by Dr. Susan Desmond-Hellmann 3:30pm – 4:30pm Innovation Panel Marc & Drew Houston, CEO Dropbox 3:30pm – 4:15pm Data.com Keynote 5:00pm – 6:00pm Customer Company Keynote with Vivek Kundra 5:00pm – 6:00pm Keynote Fireside Chat: Sheryl Sandberg 6:00pm – 8:00pm Cloud Expo Welcome Reception 7:00pm – 1:00am Partner Reception & AppBash Sales Keynote 2:00 pm – 3:00pm Marc & Parker Q & A Session
  13. 13. You Can Now Build Your Dream Agenda User Guide on our Slideshare
  14. 14. Partner Program
  15. 15. Kick off the Week with Partner Keynotes Monday, November 18 Moscone South, Gateway Ballroom AppExchange Partners at 9:00am Cloud Alliance Partners at 11:00am
  16. 16. AppExchange Partner Keynote Featuring SARA VARNI BRIGHT SR. DIRECTOR, AppExchange PETER GASSNER CEO RON HUDDLESTON SVP, AppExchange PIERRE NAUDE CEO LEYLA SEKA VP, AppExchange BOB MARSH CEO TYLER PRINCE EVP, WW Alliance & Channels JIM THOMPSON CTO
  17. 17. Cloud Alliance Partner Keynote Featuring KEITH BLOCK PRESIDENT & VICE CHAIRMAN TYLER PRINCE EVP, WW Alliance & Channels ALEX BARD SVP, Service Cloud DAN STREETMAN SVP, Worldwide Alliances & Channels GTM VIVEK KUNDRA EVP, Industries DENZIL SAMUELS SVP, Worldwide Partner Ecosystem Development
  18. 18. Moscone West: The Pulse of Innovation Build Your Business 3rd floor APPEXCHANGE PARTNER ZONE Build Apps 2nd floor DEV ZONE Find Apps 1st floor CUSTOMER EXPERIENCES & EXPO WEST
  19. 19. AppExchange Partner Zone Hours of operation: Monday 9a-8p Tuesday 11:30a-6p Wed 9a-6p Thurs 8:30a-2p
  20. 20. AppExchange Partner Zone Highlights GET INSPIRED •""""GET TOOLS •""""BUILD YOUR NETWORK Mobile Showcase Expert Bar + Community Lounge Cloud Alliance Zone Photobooth
  21. 21. Content Designed for You • 100+ ISV, AppExchange, entrepreneur and SI sessions • Check out the ISV Partner Session Guide & Cloud Alliance Guide • 11/18 at 9am: AppExchange Partner Keynote. • 11/18 at 11am: Cloud Alliance Partner Keynote • NOTE: for both keynotes there is no scanning at the door. First come, first seated so come early and bookmark in agenda builder
  22. 22. 25 Sessions - 17 Founder led - AppExchange alums + VCs - Learn from other entrepreneurs on how to build a successful business p.force.com/foundersforum
  23. 23. Partner User Groups @Dreamforce 20+ partner-led mini sessions - Community Zone @ Hilton Hotel - Partners sharing best practices on dev, sales, marketing, ops, support - Support your partners
  24. 24. The MOST FUN Party at Dreamforce **7pm-9pm is the Partner Appreciation Party. Must have Partner or Sponsor Badge to get in
  25. 25. Stay Up to Date With Us @dreamforce @partnerforce @appexchange /dreamforce /salesforcepartners /appexchange
  26. 26. Make it Easy: Tips and Tricks
  27. 27. Tips to Navigate the Expo Like a Pro 1 Identify solutions and vendors you’d like to check out before arriving at Dreamforce. Review the list of partner solutions here. 2 Carve out time in your schedule for demos. Consider visiting the expo outside the dedicated expo times to take advantage of the smaller crowds. 3 Utilize the 3rd floor of Moscone West as your homebase - host customer meetings and prospects.
  28. 28. Steps to Map Out Success at Dreamforce  1. 1 Kick the week off right with our AppExchange Partner Keynote Mon, Nov. 18 @ 9am – 10:30am Gateway Ballroom, Moscone West Cloud Alliance Partner Keynote Mon, Nov. 18 @ 11am – 12:30pm Gateway Ballroom, Moscone South  2. 2 Check-out ISV Session Guide for Technical, Sales, and Marketing professionals, featuring 50+ dedicated sessions, handson training and more. Check out the Cloud Alliance Dreamforce Guide for everything you need to know about the Cloud Alliance program at Dreamforce.  2. 3 Secure your spot today by registering for sessions with Agenda Builder and adding the keynotes to your calendar.
  29. 29. The Dreamforce app serves as a networking hub for the Dreamforce community of over 75,000 people
  30. 30. Top Ways to Get Involved 1 1. Be an active participant and post helpful, relevant content 2. Engage with your partner 2 community • Join the Partner Success group • Follow your peers 3 3. Join session discussions to influence and shape the content 4 4. Host a group for your customers & fans 5 5. …And have fun!
  31. 31. Every Partner is a Role Model • • • Demonstrate your expertise and knowledge Post valuable content to relevant groups Create public groups to attract and engage your target audience • • • Don’t pitch your company or offerings Avoid spamming, competitor attacks, or stalking of individuals Don’t ‘hi-jack’ or post irrelevant information to groups owned by others In doubt? Contact partnersuccess@salesforce.com with any questions!
  32. 32. Connect & Network
  33. 33. Share Helpful Content Create unique, quality content & include #DF13 Helpful content that we can share Promote videos & Live broadcast Bringing value to the #DF12 conversation Cross-promote Our blogs & content Dreamforce promotions to larger audiences
  34. 34. Plan to Network Welcome Reception – Monday, November 18th Join us on Monday evening with our first networking event of the week. The Welcome Reception will take place in the Moscone North Expo and the Dreamforce Plaza. UCSF Benefit Concert – Wednesday, November 20 We are proud to be associated with this fund-raising event for the UCSF Benioff Children’s Hospital. This year the Benefit Concert will be combined with the Gala on Wednesday night. Get tickets here. Sponsor and Partner Parties: Monday – Thursday, November 18-21 Dreamforce sponsors often host their own parties during the week of Dreamforce so make sure you keep up with the after-hours activities by joining the “The List” group in the Dreamforce Chatter App. Or, check out dfguide.com
  35. 35. Action Items 1 Register for Dreamforce If want to do Dreamforce “lite,” register for free Keynote & Expo pass 2 3 4 Register for sessions in Agenda Builder and make sure to check out the AppExchange & Cloud Alliance Session Guide on Slideshare Create quality content and share on social channels with #df13 Sponsor Dreamforce If interested, contact partnersuccess@salesforce.com 5 Follow us on Twitter @partnerforce for Dreamforce news & announcements
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