Social Media Yesterday Today Tomorrow
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Social Media Yesterday Today Tomorrow

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Social Media Yesterday, Today & Tomorrow delivered by Keith Parnell to New Media Conventions on September 18, 2009 at the Cavalier Golf & Yacht Club in Virginia Beach, VA

Social Media Yesterday, Today & Tomorrow delivered by Keith Parnell to New Media Conventions on September 18, 2009 at the Cavalier Golf & Yacht Club in Virginia Beach, VA

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http://keithparnell.com 15
http://blog.keithparnell.com 12
http://www.jasegroup.com 12
http://needlocalhelp.com 10
http://newmediaconventions.com 4
http://digitalmediaseminar.com 2
http://www.zend2.com 1
http://www.linkedin.com 1

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  • 1. Social MediaYesterday, Today & Tomorrow
    Keith Parnell (@parnellk63)
    CEO, JASE Group
    www.jasegroup.com
    blog.keithparnell.com
  • 2. What is New Media?
    New Media is meant to encompass the emergence of digital, computerized, or networked information and communication technologies of tomorrow.
  • 3. What is Social Media?
    Social Media is designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques.
  • 4. Social Media in the 1980’s
    Yes, there really was “social media” in the 80’s!
    Bulletin Board Systems:
    Data transfer.
    File transfer.
    Message board system for educational institutions.
  • 5. Social Media in the 1990’s
    Commercial Online Systems:
    AOL.
    Earthlink.
    Netcom.
    AOL Chat Rooms!
    Netscape News Portal
  • 6. Social Media in the 2000’s
    WEB 1.0
    GeoCities.
    Friendster
    The sign of things to come!
    The origination of “social graphing”.
  • 7. What is New Media?
    New Media is meant to encompass the emergence of digital, computerized, or networked information and communication technologies of tomorrow.
    Today’s New Media IS “Social Media”!
  • 8. Social Media Today
  • 9. Tomorrow’s Social Media?
    Cannot predict the future based on past trends.
    RSS Feeds on steroids
    Collaboration across social communities
    Collaboration on mobile devices
    Common Social Profiles
    Search and the Social Graph
    Example: #NMC09 profile based on search results.
    Public Relations’ common message to a global audience.
    Fundraising Campaigns on a global scale.
    Niche blogging to a global niche-interested audience.
    Still believe Social Media is just a fad?
  • 10. Social Media Revolution
  • 11. What is New Media?
    New Media is meant to encompass the emergence of digital, computerized, or networked information and communication technologies of tomorrow.
    Tomorrow’s New Media IS “Social Media” on Steroids!
  • 12. Keith’s Social Media Network
    Blog: blog.keithparnell.com
    Blog: CoffeeWithTheCEO.com
    Facebook: facebook.com/parnellk63
    JASEzone: jasezone.com/JZ/parnellk63
    LinkedIn: linkedin.com/in/parnellk63
    Flickr: flickr.com/photos/parnellk63
    FriendFeed: friendfeed.com/parnellk63
    Twitter: twitter.com/parnellk63
    Viddler: viddler.com/parnellk63
    Website: KeithParnell.com, parnellk63.com
    YouTube: youtube.com/parnellk63
  • 13. This slide intentionally left blank.