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Smart phones in india
Smart phones in india
Smart phones in india
Smart phones in india
Smart phones in india
Smart phones in india
Smart phones in india
Smart phones in india
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Smart phones in india

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  • 1. SMART PHONES IN INDIAParitosh Kashyap
  • 2. INDIA: SMART PHONE STATISTICS Total number of smart phone users- 44 million Smart phone penetration – 4 percent Smart phone Y-o-Y growth (2008-12) – 52 percent Mobile internet as the percent of overall internet usage- 59.4 percent Popular operating system- Android (33 percent), Symbian (20 percent), Blackberry (17 percent )
  • 3. INDIAN SMART PHONE TRENDS VIS-À-VISGLOBAL TRENDS1200 1,142 20%1000 17% 800 15% 600 Subscriber in million 10% Penetration 400 4% 200 44 5% 0 0% India Global India Global 60% 52% 70.00% 59.40% 50% 60.00% 42% 40% 50.00% 40.00% Mobile Internet 30% 30.00% 20% Y-O-Y growth (2008-12) 20.00% 13.95% 10% 10.00% 0% 0.00% India Global India Global
  • 4. URBAN INDIAN : SMART PHONE CONSUMPTIONBEHAVIOR Online searches- 90 % Chatting and webmail- 86% Social networking- 82% Video streaming- 59% Banking, travel etc- 29%
  • 5. SMART PHONE PENETRATION IN URBAN INDIA12% 10%10% 12% 8% 10%8% 10% 6% 6%6% 8%4% 6% 5% 5%2% 4% 2%0% 0% South East West North <18 18-24 >40 25% 20% 20% 15% 12% 10% 5% 0% UG Post Graduate & above
  • 6. POPULAR APPS IN INDIA
  • 7. REFERENCES http://sparkwiz.com/mobile/why-people-prefer-smart-phones-than-the- other-phones/ http://www.nextbigwhat.com/smartphone-market-statistics-for-india-297/ http://timesofindia.indiatimes.com/tech/itslideshow/5314571.cms http://www.nextbigwhat.com/top-android-apps-in-india-297/ http://www.nielsen.com/in/en/news-insights/press- room/2012/smartphone-incidence.html http://www.medianama.com/2012/12/223-india-has-137-million-internet- users-44-million-smartphone-subscribers-report/ http://www.indiainfoline.com/Markets/News/Every-third-Smartphone- user-in-India-uses-an-Android-based-handset-Survey/5568526425INATION OF NEARLYEVERYTHING –POWERED BY NEW DE

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