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High Impact Email Communications -
 Constant Contact and ParishSOFT




12/21/2009   Office of Communications   1
Communicating the Good News

             Penny Warne                         Ted Zettel
             pwarne@dsj.org        tzettel@parishsoft.com
             408-983-0228                866-930-4774 x115
             Diocese of San Jose           ParishSOFT, LLC
             Holy Spirit Parish

12/21/2009                                                    2
Why communicate?



               WWJD?




12/21/2009                      3
What did we do and learn?
• Complete a thorough inventory of all
  communications methods in your parish
• Establish a consistency of message and
  content for all methods
• Establish a brand for the parish or diocese
• Let people know how they can communicate
• Let people know how they can sign up
• Prioritize communications methods and focus
12/21/2009                                      4
What did we learn?

• The big 4:
      – Mass Announcements
      – Parish Bulletin
      – Parish Website
      – Parish Weekly email newsletter




12/21/2009                                 5
High Impact Email Communications




 http://parishsoft.constantcontact.com/index.jsp



12/21/2009                                     6
How to send your contact lists?

From your ParishSOFT applications:
• Family Directory – Parish Families
• Family & Dynamic Workgroups – Family Groups
• Religious Education - Students
• Time & Talent - Volunteers



12/21/2009                                  7
Thank You!



12/21/2009                8

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High Impact With Constant Contact P Warne T Zettel 2009

  • 1. High Impact Email Communications - Constant Contact and ParishSOFT 12/21/2009 Office of Communications 1
  • 2. Communicating the Good News Penny Warne Ted Zettel pwarne@dsj.org tzettel@parishsoft.com 408-983-0228 866-930-4774 x115 Diocese of San Jose ParishSOFT, LLC Holy Spirit Parish 12/21/2009 2
  • 3. Why communicate? WWJD? 12/21/2009 3
  • 4. What did we do and learn? • Complete a thorough inventory of all communications methods in your parish • Establish a consistency of message and content for all methods • Establish a brand for the parish or diocese • Let people know how they can communicate • Let people know how they can sign up • Prioritize communications methods and focus 12/21/2009 4
  • 5. What did we learn? • The big 4: – Mass Announcements – Parish Bulletin – Parish Website – Parish Weekly email newsletter 12/21/2009 5
  • 6. High Impact Email Communications http://parishsoft.constantcontact.com/index.jsp 12/21/2009 6
  • 7. How to send your contact lists? From your ParishSOFT applications: • Family Directory – Parish Families • Family & Dynamic Workgroups – Family Groups • Religious Education - Students • Time & Talent - Volunteers 12/21/2009 7