Pareto Fundraising BenchmarkingExtracts from Industry Trends Report: 2010Part II - Value<br />© Pareto Fundraising April 2...
3<br />Individual RG income by channel of solicitation<br />F2F continues to dominate RG recruitment.<br />Base: All givin...
4<br />Average Non F2F RG gift by year<br />Average RG gift maintained steady growth in contrast to average cash gift decl...
5<br />Average F2F RG gift by year<br />=$33.71NZD<br />© Pareto Fundraising April 2010<br />
6<br />New RG recruits by year and channel<br />F2F continues to dominate RG recruitment.<br />© Pareto Fundraising April ...
7<br />Value to date – F2F RG recruits <br />© Pareto Fundraising April 2010<br />
8<br />RG attrition by year – F2F recruits<br />© Pareto Fundraising April 2010<br />
9<br />RG attrition by year – non F2F recruits<br />© Pareto Fundraising April 2010<br />
10<br />RG upgrades by year of recruitment<br />Face to face has higher upgrade rates (remember this is active donors). Th...
THANK YOU<br />© Pareto Fundraising April 2010<br />
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Rg numbers for podcast part 2 value

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Once recruited, what is the value of a regular giver? Let's look at thirty odd charities' data in New Zealand and Australia.

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Rg numbers for podcast part 2 value

  1. 1. Pareto Fundraising BenchmarkingExtracts from Industry Trends Report: 2010Part II - Value<br />© Pareto Fundraising April 2010<br />
  2. 2.
  3. 3. 3<br />Individual RG income by channel of solicitation<br />F2F continues to dominate RG recruitment.<br />Base: All giving<br />© Pareto Fundraising April 2010<br />
  4. 4. 4<br />Average Non F2F RG gift by year<br />Average RG gift maintained steady growth in contrast to average cash gift decline.<br />=$31.78NZD<br />© Pareto Fundraising April 2010<br />
  5. 5. 5<br />Average F2F RG gift by year<br />=$33.71NZD<br />© Pareto Fundraising April 2010<br />
  6. 6. 6<br />New RG recruits by year and channel<br />F2F continues to dominate RG recruitment.<br />© Pareto Fundraising April 2010<br />
  7. 7. 7<br />Value to date – F2F RG recruits <br />© Pareto Fundraising April 2010<br />
  8. 8. 8<br />RG attrition by year – F2F recruits<br />© Pareto Fundraising April 2010<br />
  9. 9. 9<br />RG attrition by year – non F2F recruits<br />© Pareto Fundraising April 2010<br />
  10. 10. 10<br />RG upgrades by year of recruitment<br />Face to face has higher upgrade rates (remember this is active donors). This could be a function of phone number availability<br />© Pareto Fundraising April 2010<br />
  11. 11. THANK YOU<br />© Pareto Fundraising April 2010<br />
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