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Rg numbers for podcast   part 1 recruitment x
Rg numbers for podcast   part 1 recruitment x
Rg numbers for podcast   part 1 recruitment x
Rg numbers for podcast   part 1 recruitment x
Rg numbers for podcast   part 1 recruitment x
Rg numbers for podcast   part 1 recruitment x
Rg numbers for podcast   part 1 recruitment x
Rg numbers for podcast   part 1 recruitment x
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Rg numbers for podcast part 1 recruitment x

557

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How are regular givers recruited? This shows topline sources for thirty odd charities in New Zealand and Australia.

How are regular givers recruited? This shows topline sources for thirty odd charities in New Zealand and Australia.

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  • 1. Pareto Fundraising BenchmarkingExtracts from Industry Trends Report: 2010Part I – regular giving acquisition
    © Pareto Fundraising April 2010
  • 2.
  • 3. 3
    Gross income by year
    Overall income has continued to increase despite GFC.
    Bequest still dominates but its growth has slowed down in last few years.
    © Pareto Fundraising April 2010
  • 4. New recruits by year
    4
    This chart is heavily influenced by large recruitment numbers for a single charity. The underlying recruitment numbers are relatively steady.
    © Pareto Fundraising April 2010
  • 5. 5
    Individual RG income by channel of solicitation
    F2F continues to dominate RG recruitment.
    Base: All giving
    © Pareto Fundraising April 2010
  • 6. 6
    New RG recruits by year
    © Pareto Fundraising April 2010
  • 7. 7
    New RG recruits by year and channel
    F2F continues to dominate RG recruitment.
    © Pareto Fundraising April 2010
  • 8. THANK YOU
    © Pareto Fundraising April 2010

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