• Like
  • Save

Social Marketing and Selling...Without Being Creepy

  • 714 views
Uploaded on

Beware the "creepy factor." Join Mathew Sweezey, Marketing Automation Evangelist at Pardot, An ExactTarget Company, for a less creepy and more insightful view into the world of social media and how …

Beware the "creepy factor." Join Mathew Sweezey, Marketing Automation Evangelist at Pardot, An ExactTarget Company, for a less creepy and more insightful view into the world of social media and how the different social media tools can be used to engage with prospects and clients.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
714
On Slideshare
0
From Embeds
0
Number of Embeds
3

Actions

Shares
Downloads
0
Comments
0
Likes
1

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Social Marketing and SellingWithout Being Creepy  Mathew SweezeyMarketing Automation EvangelistPardot, An ExactTarget® Company@msweezey  
  • 2. Avid Traveler, OutdoorJunky, Aspiring Beach Bum.......  @msweezey
  • 3. FACT: Peopledon’t likeSalespeople!!  
  • 4. GoodNews!  The Bar is really, really,really low!  @msweezey
  • 5. “Helping isthe newSelling”  - Jay Baer  @msweezey
  • 6. What  is  Social    Define  –  Nascar  slide  with  social  tools  SocialAnythingonline isnowconsideredsocial! @msweezey
  • 7. What  is  Social    Define  –  Nascar  slide  with  social  tools  CreepyAnnoyinglyunpleasant;repulsive@msweezey
  • 8. What  is  Social    Define  –  Nascar  slide  with  social  tools  Tools•  CRM•  Lead Tracking•  Sales Enablement •  Google Alerts •  Job Change Alerts •  Social Aggregators @msweezey
  • 9. Knowthepowersyouwield!  
  • 10. Tip  #1  Secrets  are  best  when  kept  KeepYourCardsClose  TIP#1@msweezey
  • 11. Tip  #1  Secrets  are  best  when  kept  KnowWhatDeservesAnAction  TIP#2@msweezey
  • 12. Tip  #1  Secrets  are  best  when  kept  NotTalkingPoints  TIP#3@msweezey
  • 13. Tip  #1  Secrets  are  best  when  kept  WHEN?
  • 14. DOWNLOAD@msweezey
  • 15. THEDEETSonTWEETS@msweezey
  • 16. Linkedin@msweezey
  • 17. Questions?@msweezey
  • 18. Thank YouMathew Sweezey"Marketing Automation Evangelist"@msweezeymathew.sweezey@pardot.com Pardot™, An ExactTarget® Company
950 East Paces Ferry Road, Suite 300, Atlanta, Georgia 30326"  404.492.6845 | 877.3B2B.ROI | www.pardot.com"