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How Zappos Built a Billion Dollar Company Through a Customer Focused Culture

by on Sep 30, 2009

  • 8,739 views

Discover how customer phenom Zappos.com grew their gross merchandise sales from $1.6M in 2000 to over $1 billion in 2008 by focusing relentlessly on customer service. Rob Siefker of the Zappos ...

Discover how customer phenom Zappos.com grew their gross merchandise sales from $1.6M in 2000 to over $1 billion in 2008 by focusing relentlessly on customer service. Rob Siefker of the Zappos Customer Loyalty Team will discuss the Zappos commitment to WOWing their customers through service, how they retain repeat customers, and what they do internally to inspire the Zappos culture & core values.

During this presentation you'll learn:

:: How Zappos WOWs customers every day
:: The power of repeat customers and word of mouth
:: Why the Zappos culture = delivering happiness
:: Seven steps for building a brand that matters

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How Zappos Built a Billion Dollar Company Through a Customer Focused Culture How Zappos Built a Billion Dollar Company Through a Customer Focused Culture Presentation Transcript