Location based games through SMS

Reality Games Location based games through SMS - Paras Chopra 05/26/09 www.paraschopra.com

An Example Goes to a mall 05/26/09 www.paraschopra.com

An Example SMS THEMALL TO XXXX To play the game: Reads a poster 05/26/09 www.paraschopra.com

An Example THEMALL SMSes XXXX 05/26/09 www.paraschopra.com

An Example Level 1: SMS back in 5 minutes what is number of steps to first floor to go to next level Sends back 05/26/09 www.paraschopra.com

The Game 100 users 50 users 25 users 10 users 5 users 1 user Level 1 Level 15 Level 5 Grand prize: A mobile phone? 10% disount at Pizza shop 05/26/09 www.paraschopra.com

The Idea is…
To let user explore an area by playing a game
The game involves getting solutions to puzzles based on some parameters which can only be found by exploring the area
The incentive for the user is great prizes after reaching a certain level, say level 5 or level 10
Not just malls, but whole markets or areas can adopt the game
05/26/09 www.paraschopra.com

Win-Win-Win
For user
He plays the game which is fun (a.k.a amazing race)
He gets the prizes (grand prizes too)
For Mall
The shops get more footfalls
The prizes can be discount coupons at shops, so better sales
For us
We charge premium sms rates from user
We charge the mall for providing this game

Issues
A database of puzzles need to be compiled
This can be done in a day or two
The game must not be predictable
We can randomize puzzles in each level
Not all users win the prizes
Higher the level, tougher the puzzles, lesser the time-to-solve

The Best Thing
The technology works for itself
That is, we can setup such systems at 100s of places all around the city
Our physical presence is not required
Only occasional updating of puzzles database is required

More Issues
Will people really play this game?
Frankly, no idea. But my best guess is yes, they will play. It is a fun way to hang out with friends.
Puzzle making = Creativity
But there is no dearth of creativity in India 

The Future
Expand to other cities
More games such as ad-hoc dates
Exploring the idea further: “Let customer interact with his surroundings physically through mobile medium.”

Thank You Paras Chopra, www.ParasChopra.com 0-9868221372 05/26/09 www.paraschopra.com

http://www.slideshare.net	26
http://dave.parsons.edu	18
http://www.paraschopra.com	16
http://static.slideshare.net	1
http://paraschopra.com	1

Location based games through SMS

by paraschopra on May 25, 2007

Accessibility

Categories

Tags

Upload Details

Usage Rights

5 Embeds 62

Statistics

Location based games through SMS — Presentation Transcript