Ux for business   nacho herranz - paradigmate - uxspain2012
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Ux for business nacho herranz - paradigmate - uxspain2012

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¿Satisfacer al usuario o al negocio? ...

¿Satisfacer al usuario o al negocio?
El Business Model Canvas ayuda al cliente a entender el papel de UX.

El cliente es quién tiene el conocimiento de su mercado. #UX es el puente entre el usuario y el negocio.

Presentación "UX for business", de Nacho Herranz @nacho_herranz en #uxsp, Encuentro de profesionales de la Experiencia de Usuario en España
11 y 12 de mayo 2012 / Salamanca

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