Your reputation is not controlled by you…its on the mercy of individuals who has not bothered to talk about you
You are a brand …How strong? Depends on how many people are interested in you…
In a flat world, people would know you by your online presence.
And if you are not there…some one else would be there as your imposter
Who would want to see you there?
Your fans would follow you like never before
Your family from across the world would keep a track
Your colleagues
Your neighbors would form an online community
Your friends would look for the new development in your life
Your batch mates would talk about you
Your prospective employer would look for your credential
In short, every one you know in your real world, would be present in online world
Stakes are pretty high up there…
Citizen journalist is at every corner, with a camera phone
Different social media platform has empowered him to broadcast his news like never before
Thanks to citizen journalist,
By the time you realize, one million people have learnt about various aspect of your life that you would not want to share
What issues do you need to address?
Identity theft
Integrity/Image
Defamatory discussions
Unauthorized Association
Leaked documents
Intellectual property abuse
Domain name hacked
Diverting traffic in your name
Opportunity
The next star would be online star…
Make a specific strategy…
Monitor your name
Through various feeds
On various image search
On various blogs and forums for discussions
Manage your presence
Identify the attributes you want to be talked about
Identify the right social platforms
Contribute in the intellectual discussions
Respond where ever necessary
Request friend and colleagues to respond to your post
Measure
Keep a track on all possible development about you
Keep an eye on all kind of write-ups about your industry
Audit your presence with the brand image you want to build
Control
If situation goes out of hand
Immediately respond to the message
Request the owner of the site to remove the content
On a social platform, report about the link
Take legal action.
Who we are?
Evolution of a full marketing services company Started first blogging channel Commences online media monitoring services Commences online monitoring and competition tracking services Started online media consulting services Started social media marketing and reputation management services. Organized workshop for corporate and individuals Complete social media marketing and consulting solution Online reputation management solutions June, 2006 June 2007 Jan 2008 Feb 2009 Aug.2009 Jan. 2007
Overview of Xponent Marketing Services
India’s 1 st online reputation management firm, fully dedicated to ORM and Social Media Marketing
Dedicated team of experts working for more than 15 clients
3 offices across India
Managing Measuring Monitoring New Delhi Mumbai Bangalore
Our vision
“To be a dominant player in the area of online reputation management supported by world class people and services ”
Senior management with extensive strategic and operating background with extensive reach Experienced Social media marketers Catering to Distinguished Clientele Online media audit Social media monitoring Social media management Online reputation management Social media marketing Individual reputation builder Across the board services for all kind of MNC’s Focused Advisory Services with a Hands-On Approach Market Leading Industry Servicing Experience (Representative Sub-Sectors) Technology Education Tourism Real Estate & Infra Entertainment Finance Reputation building Experience Across a Broad Range of Industries Experienced Team for Large Array of Products A Full Service marketing services company At Xponent, We Guide Our Clients Through Their Diverse Needs
To understand, how we can help you in managing your online reputation, write to us @
In the coming time, Individual reputation will not more
In the coming time, Individual reputation will not be decided by the opinion of people who went to school with him or his ex colleague. It would be decided by a group of people who are interest in him. Who may have never met him in real life. Chances are people of this group do not know each other..Managing individuals reputation in the coming time will be much more critical and difficult. We at xponent understand this. This is why we have developed a unique process to preserve and manage your reputation... less
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