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San Diego’s Best Goes Mobile
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San Diego’s Best Goes Mobile

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San Diego's Best Reader Poll goes mobile. Here's how it works.

San Diego's Best Reader Poll goes mobile. Here's how it works.

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San Diego’s Best Goes Mobile Presentation Transcript

  • 1. San Diego’s Best Goes Mobile!
  • 2. Program Overview• The San Diego’s Best Reader Poll allows San Diegans to voice their local favorite places for everything from shopping, surfing and clubbing, to dining, banking and relaxing. When all is• Readers can nominate & vote in several different mobile methods; said and done – Visiting our mobile site at sdbestpoll.mobi San Diegans – Text SDBest to 56654 for a link to our mobile site will answer the – Use special key word text codes that automatically nominate and vote for question we pose: candidates directly. Note: Readers can also nominate and vote by mail via the U-T San Diego print ballot and online at sdbestpoll.com Boost your nominations & votes with “Who Do our “SD Best” Mobile promo package You Love?” for businesses •People can nominate and vote just for you right from their phones! •Build a permanent mobile database of loyal followers •Send out special promotions via SMS Text messages •Custom Mobile Website •Get Listed in the SD Best Mobile Guide with a link to your mobile website Nomination phase is May 6-23, Voting phase is June 17 – July 3, Winners published on Sept. 2, 2012
  • 3. Why Mobile?Who doesn’t love instantconnection? Most San Diegans with mobile internet use searchBy going mobile, we allow Readersto instantly nominate or vote for Mobile Internetthe best companies on the spot via Searchersour general text code promotions 38.90% Non-Mobile Internetor instant keyword texts for 61.10% Searchersspecific companies.San Diego Readers are digitally 43% (1,013,634) of San Diegans have access to theconnected, and by offering San internet on a mobile device.Diego’s BEST Readers Poll on a 61.1% (618,984) of those who own a mobile devicemobile platform we open up the have used it to search for something on the internet.nomination, voting and winners Source: Scarborough Research, 2012 R1circle to a greater audience!
  • 4. How to find it on your mobile?OPTION 1: Simply text SDBEST to 56654. We will send you a text message with a link to quickly and directly access San Diego’s Best Reader Poll mobile platform.OPTION 2: On your mobile phone, use your online browser and enter: sdbestpoll.mobi to be directed to our mobile site Once there you can search by category to nominate or vote for the BEST company of your choice.
  • 5. How To nominate? OR TEXT! Ask your favoriteStep 1: Go to our Step 2: Nominate your Step 3: Submit your businesses for their Mobile Site. Find nomination and keyword to instantly BEST by entering in nominate them by the category to the nominee name choose another texting it to 56654 in all you would like to category to nominate of their categories! nominate in again! • For additional SDBest information and newsletter sign up by entering your email address • Explore and nominate in as many categories as you wish each day! • Visit the nominees and honorable mention company sites and get their special offers, discounts, coupons, freebies and more!
  • 6. How To vote? Top Nominees HERE Thank you for your Top Nominees HERE vote! Vote Again! Top Nominees HERE Top Nominees HEREStep 1: Go to our Mobile Step 2: Review the top 10 Step 3: Submit your vote OR TEXT! Ask your favorite Site. Find the category nominees and vote businesses for their and choose another keyword to instantly you would like to vote on your BEST . View category to nominate vote for them by texting in honorable mention again! it to 56654 in all of their companies too! categories! • For additional SDBest information and newsletter sign up by entering your email address • Explore and vote in as many categories as you wish each day! • Visit the nominees and honorable mention company sites and get their special offers, discounts, coupons, freebies and more!
  • 7. How to Find the Winners! WINNERS HERE WINNERS HERE WINNERS HEREStep 1: Go to our Mobile Step 2: View the Winners. Step 3: View their OR TEXT! Ask your favorite Site. Find the category See honorable websites, find their businesses for their you want to see the mention companies addresses, call keyword to get special BEST companies too! them, join their offers, discounts, coup mailing lists and more! ons, freebies and more by texting it to 56654! Visit the nominees and honorable mention company sites and get their special offers, discounts, coupons, freebies and more!
  • 8. Promote your BEST Brand Show your With our Promotion Package you can: customers why you deserve the • Allow your customers to instantly nominate and SDBEST love! vote for you in all of your categories with one simple text message daily! • Build a database of mobile users who believe in your product, brand and company • Offer your loyal followers special offers, coupons, and promotions via text • Promote your company with custom mobile website that integrates and directs readers to your site year long via the San Diego’s Best mobile site.
  • 9. SD BEST Mobile Promo PackageWith our Promotion Package we will:• Provide Keyword text codes to instantly brand your San Diego’s Best promotions on all your marketing materials• Deliver customizable printable table tents & Posters for your location, allowing for easy texting instructions to instantly nominate or vote for your company in all of your categories simultaneously• Promote San Diego’s Best Reader Poll on all of our Media Platforms driving traffic to your mobile site, increasing mobile awareness and marketing your brand
  • 10. Promote your Text CodeGain new customers With our Promotion Package you can:with the San Diego’s BEST Promotion • Promote your text code in all of your marketing, example “Text XYZ Carpet to Package! 56654” to nominate or Vote for us. • Increase your mobile SEO, by ranking higher in mobile searches with your customized mobile website • Get more in store traffic with our simple driving directions and click to call features • Get more sales with your mobile friendly special offers, coupons, menus, events and more • Stay connected year-long to the San Diego’s Best Reader. Guiding readers when its time to decide where to go and what to do - in every avenue of their life.
  • 11. Don’t Wait- Promote your BEST Brand today! Don’t miss out on this exciting opportunity to empower your audience to quickly & easily vote for your company with our San Diego’s Best promotion platform.Let’s Recap what we’ll deliver:1. PROMOTION POWER- Get more SD Best mobile Nomination and Voting Power with your own keyword text nomination and voting code – empowering your audience to vote for you instantly right from the palm of their hand – promote your keyword text code via our customizable, printable table tents and posters2. MOBILE WEBSITE*- year round 2-way communication with your customers featuring links directly from our mobile Readers Poll where you can build a mobile audience database, with push notifications where you can offer them specials, coupons, and freebies, or engage them with newsletter sign ups, contact information including tap to call, directions to your store front, or link to video – photos, blog posts or any other mobile message. *Note 100 push text messages included monthly, Each additional 500 push texts are $25 per month3. MOBILE SEARCH- more and more people are searching for businesses on their phones – have a mobile ready website for a great user experience, be search engine friendly and increase your visibility on all mobile platforms Ask your Sales Representative for more information or email advertising@utsandiego.com Just $99/mo With 12 month agreement