General Assembly: How to Create an Enduring Brand Identity That Grows with Your Company
by Tricia Okin, Art Director & Owner at Papercut on Feb 29, 2012
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Dara Furlow, With Love From Brooklyn + Tricia Okin, Papercut ...
Dara Furlow, With Love From Brooklyn + Tricia Okin, Papercut
In this unique class students will walk through the process of developing a brand identity for their artisan company as well as how to translate that identity into a series of visual brand assets. We'll cover topics like packaging, web design, social media, and pricing guidelines for hiring a designer.
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