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Think your sales team is actually using all those brochures, handbooks, and FAQs your organization is writing for them? Think again.
A massive portion of most companies' sales enablement tools and strategies are going unused. Accenture reports:
- 90% of sales content is not used by salespeople
- 80% of training is not retained after 60 days
- Proper sales methodology is used less than half of the time
Your sales materials need to rise above everyday documentation to avoid being overlooked.
You need another tool -- something faster, easier, and more engaging that can help you get your messages across in full. You need video.
Learn more, including 18 ways you can use video to enhance the way your organization does sales enablement -- in our new white paper.