Minority Accruals to
Clinical Trials
PAN Annual Meeting
April 2014
Suzanne Grant, Director of Strategic Communications
Kel...
Outline
• What and Where is Moffitt?
• Clinical Trial Accrual Summary
• Minority Accrual Efforts; Task Forces
• Moffitt Cl...
What is Moffitt?
• Established by the Florida
Legislature in 1981 to address the
burden of cancer in Florida. Opened
in 19...
Florida – PSA/SSA Region
Hillsborough
Sarasota
Manatee
Hernando
Pasco
Polk
Pinellas
M
Market Demographics Snapshot
Source: Corporate Planning, Catchment Area: Hillsborough, Pasco, Pinellas, Polk, Hernando, Ma...
A Closer Look at Minority Data
16.55%
11.45%
5.35%
6.74%
7.72%
5.89%
0.00%
2.00%
4.00%
6.00%
8.00%
10.00%
12.00%
14.00%
16...
16.55% (Peds 4.98%)
5.35%
7.72%
5.21% 5.57%
7.59%
6.29%
5.16%
0%
2%
4%
6%
8%
10%
12%
14%
16%
18%
Therapeutic Trial Accrual...
← Moffitt Accrual →
Moffitt
Cases
Catchment
Population
Catchment
Cases
2012 2011 2011 2009 2010 2011 2012 2013
11.45% (Ped...
What and Why?
Goal:
• Surpass percentage of minority patients in trials to cancer
cases in catchment
Strategy:
• Formal co...
Task Force 1- Educating referring
physicians and partners
Task Force 2- Educating Moffitt
workforce; nursing focus
Task Force 3- Patient Navigation
Developed social work-clinical trials collaboration for Patient
Navigation targeting Afri...
Task Force 4- Physician education
and researcher review
• Report card to chairs
• Monthly and YTD accrual by department
an...
Task Force 5- Minority Community
Reputation Enhancement
• Focus groups & research led by minority-owned agencies
• Right c...
Clinical Trial Funding Opportunity
• Phase 0, I or II trial addressing underrepresented population and likely to
help incr...
QUESTIONS?
A Closer Look at Minority Data
Population Snapshot 2012
Moffitt minority accruals to clinical trials
Moffitt minority accruals to clinical trials
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Moffitt minority accruals to clinical trials

  1. 1. Minority Accruals to Clinical Trials PAN Annual Meeting April 2014 Suzanne Grant, Director of Strategic Communications Kelly Cunha, Manager of Marketing and Web Strategy
  2. 2. Outline • What and Where is Moffitt? • Clinical Trial Accrual Summary • Minority Accrual Efforts; Task Forces • Moffitt Clinical Trial Funding Opportunity
  3. 3. What is Moffitt? • Established by the Florida Legislature in 1981 to address the burden of cancer in Florida. Opened in 1986. • Located in Tampa, Fla. • Named after H. Lee Moffitt, former Speaker of the Florida House of Representatives and the impetus behind the Center.
  4. 4. Florida – PSA/SSA Region Hillsborough Sarasota Manatee Hernando Pasco Polk Pinellas M
  5. 5. Market Demographics Snapshot Source: Corporate Planning, Catchment Area: Hillsborough, Pasco, Pinellas, Polk, Hernando, Manatee, Sarasota Counties. See Methodology for further detail. Demographics represent all ages.
  6. 6. A Closer Look at Minority Data 16.55% 11.45% 5.35% 6.74% 7.72% 5.89% 0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00% 16.00% 18.00% Hispanic or Latino Black/African American 2012 Population 2011 Total Cancer Cases 2011 Moffitt Cancer Cases
  7. 7. 16.55% (Peds 4.98%) 5.35% 7.72% 5.21% 5.57% 7.59% 6.29% 5.16% 0% 2% 4% 6% 8% 10% 12% 14% 16% 18% Therapeutic Trial Accruals Hispanic/Latino
  8. 8. ← Moffitt Accrual → Moffitt Cases Catchment Population Catchment Cases 2012 2011 2011 2009 2010 2011 2012 2013 11.45% (Peds 3.62%) 6.74% 5.89% 3.44% 4.23% 5.18% 5.18% 3.79% 0% 2% 4% 6% 8% 10% 12% 14% Therapeutic Trial Accruals African American
  9. 9. What and Why? Goal: • Surpass percentage of minority patients in trials to cancer cases in catchment Strategy: • Formal committee structure with financial support • Retreat held resulting in 5 areas of focus; task forces for each area
  10. 10. Task Force 1- Educating referring physicians and partners
  11. 11. Task Force 2- Educating Moffitt workforce; nursing focus
  12. 12. Task Force 3- Patient Navigation Developed social work-clinical trials collaboration for Patient Navigation targeting African-American and bilingual/Hispanic/Latino • Culturally sensitive • Professionally adept • Resourceful and independent • Target GI, GU and Hem • Added Language Services Personnel • Support compliance, ops, clinic, marketing
  13. 13. Task Force 4- Physician education and researcher review • Report card to chairs • Monthly and YTD accrual by department and investigator • Mandatory MD Lecture Series • 26 topics identified – 50% mandatory • Topics: • Minority focused: Language barriers, cultural competency • Regulatory aspects: trial design, informed consent, etc.
  14. 14. Task Force 5- Minority Community Reputation Enhancement • Focus groups & research led by minority-owned agencies • Right channel/mediums for the communities • Focus on meaningful/memorable communication for each audience • Testimony, layman’s terms, relevant, faces of diversity • Accelerate Community Relations efforts
  15. 15. Clinical Trial Funding Opportunity • Phase 0, I or II trial addressing underrepresented population and likely to help increase minority subject accrual • Priority for team science proposals including Basic or Population science • Up to $100k for trial and additional $50k for correlative science
  16. 16. QUESTIONS?
  17. 17. A Closer Look at Minority Data
  18. 18. Population Snapshot 2012

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