Data Center Management
NetIQ data center management products allow you to manage services and
workloads across their full ...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 2
You have an event scheduled. You ...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 3
Event in a Box
Data Center Manage...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 4
Event in a Box
Data Center Manage...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 5
PICK YOUR BANNER, POPUP &/OR BOOT...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 6
Event in a Box
Data Center Manage...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 7
Event in a Box
Data Center Manage...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 8
Event in a Box
Data Center Manage...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 9
Event in a Box
Data Center Manage...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 10
Event in a Box
Data Center Manag...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 11
Event in a Box
Data Center Manag...
Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM	 page 12
Event in a Box
Data Center Manag...
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NetIQ Event in a Box - a quick glance at collateral for marketing

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Design, production, concept by Pam Olson
This is one is a series of digital information sources for marketing NetIQ solutions. Available on share drive - it's a quick glance at how-to for any event using existing concepts.

Published in: Technology, Business
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NetIQ Event in a Box - a quick glance at collateral for marketing

  1. 1. Data Center Management NetIQ data center management products allow you to manage services and workloads across their full lifecycle, unlocking performance, availability and consistency across physical, virtual and cloud environments. Including: • “getting started” questionnaire • solution / product groupings • event messaging with corporate and solution-level messaging • suggested booth / pullup designs • suggested advertising • event invitation / monitor toppers • splash screens • suggested collateral Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM
  2. 2. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 2 You have an event scheduled. You need a design for a booth! What do you do? NetIQ Global Marketing Resources is your source for graphics. We have ready-to-go solutions for the booths, popups and collateral you will need for your event. We can also customize our designs to fit your needs. (As new imagery is incorporated, this booklet will be updated. Look for latest version.) Just contact us at marcom@netiq.com But first in order to better serve you, please answer these questions: The facts: Name of campaign/project:____________________________________________________________________________ Prepared for [vendor/agency/partner] :________________ Program/project owner: _____________________________ Brand/Solution/Product: ________________________________ Event Date ____________________________________ Plan, plan, plan: For planning/strategy assistance - review the NetIQ Marketing Enablement Guide. What is the business issue? ____________________________________________________________________________ What is the specific topic area?_________________________________________________________________________ Audience, Who is the target audience and what additional information can be provided?_________________________ __________________________________________________________________________________________________ What is the most important thing to say to our audience?___________________________________________________ What are we doing? What is included in the project?_______________________________________________________ What are the specific deliverables needed?_______________________________________________________________ What are the specific due dates or milestones?____________________________________________________________ Production/technical information: Please include any specific information that needs to be considered:__________________________________________ Will you need a booth/pop-up? ________________________________________________________________________ If so, what are the dimensions? _________________________________________________________________________ What date does the art need to be delivered?_____________________________________________________________ In what format will you need the art? ____________________________________________________________________ Will hi-rez files need to be delivered? ____________________________________________________________________ When and where is the show? _________________________________________________________________________ Event in a Box Data Center Management GETTING STARTED
  3. 3. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 3 Event in a Box Data Center Management NetIQ solutions are grouped under 3 core competencies: IAM, Identity & Access Management; DCM, Data Center Management; SECURITY, Security Management. Products are grouped according to those competencies with a specific icon that Marketing has created for identification purposes. These are shown below. Check off each of the products you are promoting for this trade show in order to narrow down the focus of your booth. Identity and Access Governance ____ NetIQ® Identity Manager ____ NetIQ® Identity Tracking for Identity Manager™ ____ NetIQ® Access Governance Suite ____ NetIQ® Directory and Resource Administrator™ ____ NetIQ® eDirectory™ ____ NetIQ® Exchange Administrator™ ____ NetIQ® Exchange Migrator ____ NetIQ® Group Policy Administrator™ ____ NetIQ Domain Migration Administrator ____ NetIQ® Secure Password Administrator ____ NetIQ® LDAP Proxy ____ NetIQ® Self Service Password Reset ____ NetIQ® Validator for Identity Manager Access Management ____ NetIQ® Access Manager™ ____ NetIQ® CloudAccess ____ NetIQ® Social Access ____ NetIQ® Privileged User Manager ____ NetIQ® SecureLogin ____ NetIQ® Cloud Security Services Security Management ____ NetIQ® Change Guardian™ ____ NetIQ® Secure Configuration Manager™ ____ NetIQ® Security Solutions for iSeries ____ NetIQ® Sentinel™ ____ NetIQ® Sentinel™ Log Manager Service Management ____ NetIQ® Aegis® ____ NetIQ® Operations Center System and Application Management ____ NetIQ® AppManager® Suite NetIQ AppManager for VMware ____ NetIQ® AppManager® Suite ____ NetIQ UC and VolP Management NetIQ AppManager for Avaya NetIQ AppManager for Cisco NetIQ AppManager for Microsoft Lync NetIQ® Vivinet® Assessor NetIQ® Vivinet® Diagnostics ____ NetIQ® AppManager® Operations Portal Disaster Recovery ____ NetIQ® Cloud Manager ____ PlateSpin Forge® ____ PlateSpin® Migrate ____ PlateSpin® Protect ____ PlateSpin® Recon IAM: Identity & Access Management DCM: Data Center Management Security Management
  4. 4. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 4 Event in a Box Data Center Management MESSAGING This packet addresses Data Center Management solutions. We’ve developed specific messaging for each of our go-to-market solutions. The purpose of the messaging is to make sure that anyone and everyone who hears the NetIQ story hears the same thing. The positioning and messaging is used with unwavering consistency, anytime and anywhere we can. Only by doing so will it become our message, and one that no one else can claim. Key Messaging Alternative messaging Implement outcome-focused management • Understand IT issues in terms of business impact • A complete, unified picture of your IT infrastructure • Control the complexity of physical and virtual sprawl • Get rid of the guesswork • Stop reacting to the latest crisis • Improve the performance of all of your infrastructure • Manage to your SLAs • Secure, manage and measure the delivery of IT services, anywhere Manage your environment holistically-across environments and platforms • Improve service consistency • Provide predictable outcomes • Address a range of enterprise needs • Automate processes for more consistency and less risk • Migrate and protect critical workloads • Reduce the risks that can come with IT change • Get broader and deeper technology support Protect your current investment while preparing for the future • Respond to business needs quickly • Respond to changing requirements • Build on the infrastructure you have today • Don’t get locked in to their stack • Protect your current investments • Be responsive to the business • Low TCO • Secure B2B interactions through standards • Personalize B2C/G2C through standards
  5. 5. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 5 PICK YOUR BANNER, POPUP &/OR BOOTH SIZE The vendor you use for Trade Show booth equipment will be able to give you specifics for the size of artwork. Below are some standard display sizes for trades how presentations. There are many sizes and shapes available for trade show booths, so if you find yourself needing an alternate size, we will be happy to help you. Pull-ups, Banners and Popup displays: 33.375 in wide x 87.625 in high 850 mm wide x 2150 mm high 850 mm wide x 2000 mm high 965 mm wide x 1390 mm high 965 mm wide x 2360 mm high 599.44 mm wide x 1999.99 mm high ____x________ Other Facia Board: 2980 mm wide x 320 mm high ____x________ Other Logo panels: 965 mm wide x 630 mm high ____x________ Other Booths, rounded, squared : 2264 mm wide x 954 mm high 3250 mm wide x 2280 mm high 6345 mm wide x 2267 mm high 117.5 in wide x 89.25 in high ____x________ Other Event in a Box Data Center Management
  6. 6. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 6 Event in a Box Data Center Management BOOTHS AND PULL-UPS Samples of options for Data Center Management booths and pull-up banners: these can be modified utilizing the variations of messaging solutions found on page 4. Table signs and monitor toppers are also available with this imagery.
  7. 7. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 7 Event in a Box Data Center Management BOOTHS AND PULL-UPS Samples of options for Data Center Management booths and pull-up banners: these can be modified utilizing the variations of messaging solutions found on page 4. Table signs and monitor toppers are also available with this imagery.
  8. 8. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 8 Event in a Box Data Center Management BOOTHS AND PULL-UPS Alternate imagery available for booths/pull-ups. Samples of options for Data Center Management booths and pull-up banners: these can be modified utilizing the variations of messaging solutions found on page 4. Table signs and monitor toppers are also available with this imagery.
  9. 9. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 9 Event in a Box Data Center Management ADVERTISING Samples of options for Data Center Management ads to be used in event guides or other event promotional materials. At NetIQ, we make your challenge our mission. Today’s business is driven by customer demand, and simple web-or cloud-based solutions that can be turned on without IT involvement are popping up all the time. Unless you’re proactively figuring on incorporating these solutions into your IT service model, business users may take it upon themselves to do so—which can leave you playing integration catch-up with a software or service that might not be your first choice. At NetIQ, we work to understand your unique needs and help you secure, manage and monitor the services your business is using or would like to use. The result? Intelligent access that delivers value at the speed your business demands. Learn how to turn challenge into opportunity. www.netiq.com © 2013 NetIQ Corporation and its affiliates. All Rights Reserved. NetIQ and the NetIQ logo are registered trademarks of NetIQ Corporation in the USA. All other company and product names may be trademarks of their respective companies. At NetIQ, we make your challenge our mission. In today’s be-productive, be-competitive business world, your business users need to access mission-critical data and services any time business demands—and from anywhere. But if your access capabilities aren’t identity- aware—based on who is trying to access what, where are they located and what devices are they using—you’re increasing risk to your environment. At NetIQ, we work to understand your unique needs and help you secure, manage and monitor the services your business is using—including who is trying to use them, when, how often and from where. The result? Intelligent access that delivers value at the speed your business demands. Learn how to turn challenge into opportunity. www.netiq.com © 2013 NetIQ Corporation and its affiliates. All Rights Reserved. NetIQ and the NetIQ logo are registered trademarks of NetIQ Corporation in the USA. All other company and product names may be trademarks of their respective companies.
  10. 10. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 10 Event in a Box Data Center Management EVENT INVITATIONS Samples of options for Data Center Management event invitations. Join NetIQ for dinner at McCormick & Schmick’s Harborside! Take a break and be our guest for culinary excellence at its best! WHEN: Wednesday, June 12 WHERE: McCormick & Schmick’s 145 National Plaza Oxon Hill, MD 20745 TIME: 6:30 p.m. - 9:30 p.m. ROOM: Harbor Room Join NetIQ for dinner at McCormick & Schmick’s Harborside! Take a break and be our guest for culinary excellence at its best! WHEN: Wednesday, June 12 WHERE: McCormick & Schmick’s 145 National Plaza Oxon Hill, MD 20745 TIME: 6:30 p.m. - 9:30 p.m. ROOM: Harbor Room
  11. 11. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 11 Event in a Box Data Center Management Laptop splash screen: 1680x900 1280 1024 1920 1080 SPLASH SCREENS Samples of sizes and options for Data Center Management splash screens. These can be customized utilizing imagery on page 8 or page 10.
  12. 12. Global Marketing Resources • marcom@netiq.com • July, 2013 • Event in a Box, DCM page 12 Event in a Box Data Center Management OPTIONAL COLLATERAL Samples of collateral for Data Center Management. Customer Success Stories Product Briefs White Papers Technical Brief Solution Brief

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