My Recent Works-Quatrro


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My Recent Works-Quatrro

  1. 1. Group 5 Sec E MBA(G),2009 Pankhuri Juyal Pallab Jyotee Hazarika Praneeta Mishra Neeshit Gautam Nupur Agrawal Priyanka Bhatia Jasmeet Singh Neha Vashist M & A of a US Gaming company Quatrro BPO Solutions
  2. 3. INDIA The hottest outsourcing destination <ul><li>Reasons: </li></ul><ul><li>Skilled labor at the fraction of the original price </li></ul><ul><li>Same quality of service </li></ul><ul><li>High percentage of English-speaking population </li></ul><ul><li>Only a process or the whole department can be outsourced </li></ul>
  3. 4. Processes outsourced <ul><li>R & D </li></ul><ul><li>Troubleshooting </li></ul><ul><li>Testing </li></ul><ul><li>Marketing </li></ul>
  4. 5. Indian Video Gaming Industry <ul><li>The global gaming market was estimated at $19 billion in 2005, and was expected to grow to $36 billion by 2009 </li></ul><ul><li>According to a report of Nasscom, the Indian gaming industry would have turnovers of $300 million by 2009 </li></ul><ul><li>Mobile gaming consists of 38%of this,picking up from 53% in 2005 to 68% in 2009 in itself </li></ul><ul><li>The mobile gaming segment would grow the fastest, increasing its overall share of the market from 16 per cent in 2005 to 28 per cent in 2009. Console gaming, which was currently the largest revenue generator, however, would show a decline and reduction in global market share from 42 per cent in 2005 to 30 per cent in 2009 </li></ul><ul><li>PC gaming in India is expected to rise from $5 million in 2005 to $35 million by 2009. However this figure doesn’t include the figures for pirated software both for PCs and consoles </li></ul>
  5. 6. Key Players <ul><li>Dhruv – Development, Marketing </li></ul><ul><li>WNS – Marketing mainly </li></ul><ul><li>I-Energizer – Troubleshooting mainly </li></ul><ul><li>Microsoft – Marketing of XBOX </li></ul><ul><li>Sony – Marketing of Playstation </li></ul>
  6. 7. Quatrro <ul><li>Quatrro BPO Solutions was established in January 2006. </li></ul><ul><li>&quot;Creating value through innovation&quot; is the cornerstone of Quatrro's business philosophy . </li></ul><ul><li>Services provided by Quatrro include Mortgage, Legal Solutions, Finance & Accounting, Technical Solutions, Risk Management, Market research, knowledge Management, Shipping, Transportation and Logistics. </li></ul>
  7. 8. Reasons for venturing into Gaming <ul><li>The nascent stage of Gaming development happening in India. </li></ul><ul><li>The breathtaking rate of growth in the Gaming market demand. </li></ul><ul><li>To have a separate vertical of only Gaming R&D in future. </li></ul>
  8. 9. Quatrro’s aspect to growth <ul><li>Quatrro focuses more on inorganic growth than organic growth. </li></ul><ul><li>Organic growth - The growth rate that a company can achieve by increasing output and enhancing sales. Organic growth represents the true growth for the core of the company. It is a good indicator of how well management has used its internal resources to expand profits. Organic growth also identifies whether managers have used their skills to improve the business. </li></ul><ul><li>Inorganic growth - A growth in the operations of a business that arises from mergers or takeovers, rather than an increase in the companies own business activity. Firms that choose to grow inorganically can gain access to new markets and fresh ideas that become available through successful mergers and acquisitions. norganic growth is seen often as a faster way for a company to grow when compared with organic growth. In many industries, such as technology, growth is often accelerated through increased innovation, and one way  for firms to compete is to align themselves with those companies that are developing the innovative technology. </li></ul>
  9. 10. Quatrro eyes a US Gaming company <ul><li>So as Quatrro believes more in inorganic growth, Quatrro chairman Raman Roy negotiated to buy a game development company in the US and has set aside close to $225 million for acquisitions. </li></ul><ul><li>This is the biggest investment by the company in India. </li></ul><ul><li>Quatrro focuses on value generating growth. So instead of looking on the troubleshooting and testing part only in the entire process of entering the gaming industry, Quatrro plans to focus on research and development, generate new ideas on better designing and delivery of the games. </li></ul>
  10. 11. PROCESS OF ACQUISITION <ul><li>Identifying the prospect company. </li></ul><ul><li>Conversation. </li></ul><ul><li>Business plan. </li></ul><ul><li>Alignment. </li></ul><ul><li>Follow up. </li></ul>
  11. 12. Identifying the prospect company <ul><li>The first step in any acquisition is identifying one’s need – both Latent and Stated. Venturing into the Gaming industry has been in Quatrro’s mind since its dawn of existence. It’s a relatively unexplored field for the vast arsenal of Indian outsourcing firms, and also the concept is still at the nascent stage in India. So Quatrro grabs this opportunity to be one of the first companies to grab a larger bite of the pie. Now it plans to acquire a company that is not a game launcher like EA etc. , but rather an R & D company. So what exactly we are looking at here? Maybe Quatrro is eyeing at the R & D outsourcing of gaming. </li></ul>
  12. 13. Conversation <ul><li>The conversations have been going on for quite some time now, and it is expected that by the end of this year a decision can be reached at. </li></ul>
  13. 14. Business plan <ul><li>Quatrro has a dedicated team of eight highly qualified and experienced personals who are involved in every M & A strategy of Quatrro. They are – </li></ul><ul><li>Raman Roy – CEO </li></ul><ul><li>Sunil Srivastava </li></ul><ul><li>Prabanshu Goswami </li></ul><ul><li>Douglas Hones </li></ul><ul><li>Ms. Neeta Joshi </li></ul><ul><li>Ashiq Ahmed </li></ul><ul><li>Arnab Chakraborty </li></ul><ul><li>Ms. Alena Jaitley </li></ul>
  14. 15. Alignment <ul><li>Now once the decision is made to bid for the company, Quatrro has competed against other competitors like WNS and I-Energizer to acquire the company. There seem to be only slight problems of Govt. policies which Quatrro doesnot want to reveal. </li></ul>
  15. 16. Follow up <ul><li>Talks have been going on, and more than progressively. It is expected to reap fruit by the end of this year. </li></ul>
  16. 17. Red ocean strategy <ul><li>Red oceans are all the industries in existence today—the known market space. In the red oceans, industry boundaries are defined and accepted, and the competitive rules of the game are known. Here companies try to outperform their rivals to grab a greater share of product or service demand. As the market space gets crowded, prospects for profits and growth are reduced. Products become commodities or niche, and cutthroat competition turns the red ocean bloody. Hence, the term red oceans. So quatrro plans first to capture the existing market through advertisements, free display of games, promo of games on internet sites etc. Quatrro has their vertical which has clients in U.S.A. which would help them manage references and go through the marketing research and implementing the strategies. </li></ul>
  17. 18. Blue ocean strategy <ul><li>Blue oceans, in contrast, denote all the industries not in existence today—the unknown market space, untainted by competition. In blue oceans, demand is created rather than fought over. There is ample opportunity for growth that is both profitable and rapid. In blue oceans, competition is irrelevant because the rules of the game are waiting to be set. Blue ocean is an analogy to describe the wider, deeper potential of market space that is not yet explored. </li></ul>
  18. 19. QUATRRO’S FUTURE PLANS <ul><li>To successfully acquire the company. </li></ul><ul><li>To have a separate vertical altogether for gaming processes. </li></ul><ul><li>To ultimately form a subsidiary of Quatrro exclusively for gaming processes. </li></ul>
  19. 20. BIBLIOGRAPHY <ul><li>On-site visits and meetings with Prabanshu Goswami, Asst. Manager- BD </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li>PC World magazine – Dec 2007 </li></ul><ul><li>Chip Magazine – Sep ’07 to Jan ‘08 </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul>