0
For Marketing Your
Business with
Social Media
January 16, 2014
Sweetwater Chamber of Commerce
Get these slides here:
:
http://sarahtpage.com/Sweetwater/
DEMYSTIFY
Photo: Marciniak on Flickr
Photo: brandi666 on Flickr
Use Facebook Offers
Facebook Offers
• Affordable and great
for brand awareness
• Spent $3.70 and
drove over $200 in
business
• 102 offers clai...
Facebook Offers
Boost Your Posts
Facebook Boosted Posts
Facebook Boosted Posts
Facebook Boosted Posts
Use Cover Photos
As Advertising
Source: Mari Smith
Participate on Yelp
Respond to Reviews
Participate on Foursquare
Reward Loyal Customers
Be Human
The most
awesome
example
EVAH!
Create a Sense of Urgency
Give “Insider” Perks
Use QR Codes … Wisely
Showcase Your Business
Integrate Your Marketing
Piggyback on Events
Ask Your
Customers Questions
Like/Comment
As Your Page
Host a Contest
Create a Facebook Ad
• Why advertise on
Facebook?
Huge audience
Highly targeted
Social
recommendations
Cost effective
EASY!
Use Twitter for
Market Research
Start a Blog/Become a
Subject Matter Expert
Go Behind the Scenes
Think Outside the Box
Can I Help?

Call
Me!
Follow Me
Facebook.com/SarahTPageConsulting

Linkedin.com/in/sarahpage

@pagetx

Sarah Page, Principal
Sarah T. Page Consu...
Thank You!
Questions?
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
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20 Ideas for Marketing Your Business with Social Media

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Presentation given to the membership of the Sweetwater, TX Chamber of Commerce on January 16, 2014.

Published in: Social Media, Technology, Business
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  • My job is to DEMYSTIFY social media.
  • I’m going to give you some new media tools to help you market your business, get more customers, and increase sales.
  • The restaurant doesn't typically do a brisk lunch business.Note that the paid reach was only 526.  The majority of the views came from viral views - aka shares.  Over 7k total views.  Also note that it was only shared 11 times, so asking for the share is important. There were also 10 new likes on the page during the offer.  I attribute this to the offer and shares.
  • It’s always challenging trying to integrate a downtown into a festival experience. This group may have figured out how. The Geneva Chamber of Commerce worked with downtown businesses and the Swedish Days Festival on a promotion that will help market the downtown merchants to festival attendees. Visitors with smartphones will get immediate access to featured specials and discounts exclusively during the event. When you scan the code, you go to the mobile friendly Swedish Days 2011 Hot Deals page that includes all the specials. Some are offering a % off, others are offering BOGOs.
  • Transcript of "20 Ideas for Marketing Your Business with Social Media"

    1. 1. For Marketing Your Business with Social Media January 16, 2014 Sweetwater Chamber of Commerce
    2. 2. Get these slides here: : http://sarahtpage.com/Sweetwater/
    3. 3. DEMYSTIFY Photo: Marciniak on Flickr
    4. 4. Photo: brandi666 on Flickr
    5. 5. Use Facebook Offers
    6. 6. Facebook Offers • Affordable and great for brand awareness • Spent $3.70 and drove over $200 in business • 102 offers claimed/5 redeemed • Redemption rate on this offer was low • Ask your community to share!
    7. 7. Facebook Offers
    8. 8. Boost Your Posts
    9. 9. Facebook Boosted Posts
    10. 10. Facebook Boosted Posts
    11. 11. Facebook Boosted Posts
    12. 12. Use Cover Photos As Advertising
    13. 13. Source: Mari Smith
    14. 14. Participate on Yelp
    15. 15. Respond to Reviews
    16. 16. Participate on Foursquare
    17. 17. Reward Loyal Customers
    18. 18. Be Human
    19. 19. The most awesome example EVAH!
    20. 20. Create a Sense of Urgency
    21. 21. Give “Insider” Perks
    22. 22. Use QR Codes … Wisely
    23. 23. Showcase Your Business
    24. 24. Integrate Your Marketing
    25. 25. Piggyback on Events
    26. 26. Ask Your Customers Questions
    27. 27. Like/Comment As Your Page
    28. 28. Host a Contest
    29. 29. Create a Facebook Ad
    30. 30. • Why advertise on Facebook? Huge audience Highly targeted Social recommendations Cost effective EASY!
    31. 31. Use Twitter for Market Research
    32. 32. Start a Blog/Become a Subject Matter Expert
    33. 33. Go Behind the Scenes
    34. 34. Think Outside the Box
    35. 35. Can I Help? Call Me!
    36. 36. Follow Me Facebook.com/SarahTPageConsulting Linkedin.com/in/sarahpage @pagetx Sarah Page, Principal Sarah T. Page Consulting, LLC http://sarahtpage.com sarah@sarahtpage.com 512.914.8873 Instagram.com/stpconsulting Pinterest.com/sarahtpage
    37. 37. Thank You! Questions?
    1. A particular slide catching your eye?

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