For Marketing Your               Business with                Social Media              April 23, 2013Central Fort Bend Ch...
Get these slides here:                    :http://sarahtpage.com/central-fort-bend
DEMYSTIFYPhoto: Marciniak on Flickr
Photo: brandi666 on Flickr
Use Facebook Offers
Facebook Offers  • Affordable and great    for brand awareness  • Spent $3.70 and    drove over $200 in    business  • 102...
Facebook Offers
Promote Your Posts
Facebook Promoted Posts
Facebook Promoted Posts
Facebook Promoted Posts
Use Cover Photos As Advertising
Source: Mari Smith
Participate on Yelp
Respond to Reviews
Participate on Foursquare
Reward Loyal Customers
Be Human
The mostawesomeexampleEVAH!
Create a Sense of Urgency
Give “Insider” Perks
Use QR Codes … Wisely
Give Love … Get Love
Integrate Your Marketing
Piggyback on Events
Ask YourCustomers Questions
Like/Comment As Your Page
Host a Contest
Create a Facebook Ad
• Why advertise on  Facebook?  Huge audience  Highly targeted  Social   recommendations  Cost effective  EASY!
Use Twitter forMarket Research
Start a Blog/Become aSubject Matter Expert
Go Behind the Scenes
Think Outside the Box
Follow Me                                Facebook.com/SarahTPageConsulting                                Linkedin.com/in/...
Photo: .Spartography on Flickr                                 Can I Help?          Call Me!
Thank You!Questions?
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
20 Ideas for Marketing Your Business with Social Media
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20 Ideas for Marketing Your Business with Social Media

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Presentation on social media marketing ideas for businesses given for the Central Fort Bend Chamber Alliance on April 23, 2013.

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  • My job is to DEMYSTIFY social media.
  • I’m going to give you some new media tools to help you market your business, get more customers, and increase sales.
  • The restaurant doesn't typically do a brisk lunch business.Note that the paid reach was only 526.  The majority of the views came from viral views - aka shares.  Over 7k total views.  Also note that it was only shared 11 times, so asking for the share is important. There were also 10 new likes on the page during the offer.  I attribute this to the offer and shares.
  • It’s always challenging trying to integrate a downtown into a festival experience. This group may have figured out how. The Geneva Chamber of Commerce worked with downtown businesses and the Swedish Days Festival on a promotion that will help market the downtown merchants to festival attendees. Visitors with smartphones will get immediate access to featured specials and discounts exclusively during the event. When you scan the code, you go to the mobile friendly Swedish Days 2011 Hot Deals page that includes all the specials. Some are offering a % off, others are offering BOGOs.
  • 20 Ideas for Marketing Your Business with Social Media

    1. 1. For Marketing Your Business with Social Media April 23, 2013Central Fort Bend Chamber of Commerce
    2. 2. Get these slides here: :http://sarahtpage.com/central-fort-bend
    3. 3. DEMYSTIFYPhoto: Marciniak on Flickr
    4. 4. Photo: brandi666 on Flickr
    5. 5. Use Facebook Offers
    6. 6. Facebook Offers • Affordable and great for brand awareness • Spent $3.70 and drove over $200 in business • 102 offers claimed/5 redeemed • Redemption rate on this offer was low • Ask your community to share!
    7. 7. Facebook Offers
    8. 8. Promote Your Posts
    9. 9. Facebook Promoted Posts
    10. 10. Facebook Promoted Posts
    11. 11. Facebook Promoted Posts
    12. 12. Use Cover Photos As Advertising
    13. 13. Source: Mari Smith
    14. 14. Participate on Yelp
    15. 15. Respond to Reviews
    16. 16. Participate on Foursquare
    17. 17. Reward Loyal Customers
    18. 18. Be Human
    19. 19. The mostawesomeexampleEVAH!
    20. 20. Create a Sense of Urgency
    21. 21. Give “Insider” Perks
    22. 22. Use QR Codes … Wisely
    23. 23. Give Love … Get Love
    24. 24. Integrate Your Marketing
    25. 25. Piggyback on Events
    26. 26. Ask YourCustomers Questions
    27. 27. Like/Comment As Your Page
    28. 28. Host a Contest
    29. 29. Create a Facebook Ad
    30. 30. • Why advertise on Facebook? Huge audience Highly targeted Social recommendations Cost effective EASY!
    31. 31. Use Twitter forMarket Research
    32. 32. Start a Blog/Become aSubject Matter Expert
    33. 33. Go Behind the Scenes
    34. 34. Think Outside the Box
    35. 35. Follow Me Facebook.com/SarahTPageConsulting Linkedin.com/in/sarahpage Sarah Page, Principal @pagetxSarah T. Page Consulting, LLC http://sarahtpage.com sarah@sarahtpage.com 512-914-8873
    36. 36. Photo: .Spartography on Flickr Can I Help? Call Me!
    37. 37. Thank You!Questions?
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