I made something people want - Presentation Transcript
I made something people want By Paul Pajo
Startups in 13 sentences
From Paul Graham’s Essay – Startups in 13 sentences
I usually send this to people who want to know what a startup is
http://paulgraham.com/13sentences.html
INC.Com recently had an article about Y Combinator – launched 145 companies since 2005
A New Paradigm What do you want to be?
8 out of 10 businesses fail within 2 years of incorporation How do you feel after reading this statement?
Don’t let the rat race bleed entrepreneurship out of you If you get burned out before you even started, it might be hard to get back to the starting line
1. Pick good co-founders Good to Great principle – who will be the people in the bus
2. Launch Fast
A reason to engage users
You start learning immediately
3. Let your idea evolve
PayPal wasn’t originally about payment
Pivot, Pivot, Pivot
4. Understand Users
Make something people want
I made something people want
5. Better to make a few users love you than a lot ambivalent
1,000 fans from kk.org (Techmium)
Something in between the “head” and the “long tail”
6. Offer surprisingly good customer service
In a sea of mediocrity, it takes so little to stand out
At the onset, it SHOULDN’T Scale
7. You make what you measure
What you measure, motivates you
When people KNOW they are being measured, they up the ante
8. Spend little
What is your burn rate?
Don’t run out of money
The cheaper you can do this the MORE you can iterate
9. Get Ramen Profitable
Important Milestone
“You make just enough to pay for the founder’s living expenses”
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