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Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
Ppt 02   international strategy
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Ppt 02 international strategy


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  • 1. Globalization / International Strategy
    Prof. S P Das
    M. Phil (Economics), M.B.A. (Finance), M.A. (Economics), MCCP, PGDM, PGDFM, DBM, DHMCT, B.Com, UGC-SET (Economics)
  • 2. Globalization?
    Globalization may be defined as “the process of integration of economies across the world through cross-border flow of factors, products and information.”
    The IMF defines globalization as “the growing interdependence of countries worldwide through increasing volume and variety of cross-border transactions in goods and services and of international capital flows, and also through the more rapid and widespread diffusion of technology.
    Prof. S P Das
  • 3. Levels of Globalization
    Micro Level – Globalization of Business and Firm
    Macro Level – Globalization of the World Economy
    Prof. S P Das
  • 4. Features of Globalization
    Operates and Plans to expand all over the world
    Removing differences between domestic and foreign markets
    Buying and Selling across the globe
    Manufacturing and Production any where as per the economy of scale
    Product planning and development based on market consideration of entire world
    Factors of production are sourced from around the globe
    Creation of global culture among the minds of employees
    Carries both promises and threats at the national, regional, organization and individual level.
    Prof. S P Das
  • 5. Drivers of Globalization
    Increasing International Trade
    Production Sharing / Global Outsourcing
    International Investments and Production
    Cross Border Mergers & Acquisitions
    Economic Integration though Trade Pacts
    Rapid Increase in Communications and expansion of technology
    Development of supporting services
    Consumer Pressures
    Increase in Global Competition
    Prof. S P Das
  • 6. Approaches to Globalization
    Ethnocentric Approach
    Polycentric Approach
    Region-centric Approach
    Geocentric Approach
    Prof. S P Das
  • 7. Globalization Process / Stages
    Prof. S P Das
  • 8. Benefits of Globalization
    Free Flow of Capital
    Free Flow of Technology
    Spreading out of Manufacturing Facilities
    Balance Development of world Economy
    Increase in Production and Consumption
    Low Prices with High Quality
    Cultural Exchange and Demand for Variety of Products
    Increase in Employment and Income
    High Standard of Living
    Balance Human Development
    Increase in welfare and prosperity
    Prof. S P Das
  • 9. Ill Effects of Globalization
    Global dominance of industries by MNC
    May kill domestic Industries
    Exploitation of Human Resources
    Under employment / unemployment
    Decline in Demand for domestic products
    Increasing inequality between classes
    Transfer of Natural Resources
    Commercial and Political Colonialism
    Threat to National Sovereignty / Security
    Prof. S P Das
  • 10. Globalization Policy Suggestions of UNDP
    Manage Trade and Capital Flows more carefully
    Invest in Poor People
    Foster Small Enterprises
    Properly Manage New Technology
    Reduce Poverty and introduce safety nets
    Influence Governance
    Prof. S P Das
  • 11. Strengths of India
    Skilled & Cheaper Human Resources
    Wide Base / Market
    Growing Entrepreneurship
    Growing Domestic Market
    Niche Markets
    Economic Liberalization
    Prof. S P Das
  • 12. Challenges for India
    Bureaucratic policy and procedures
    High cost of many vital inputs
    Poor / Inadequate infrastructure
    Technological Obsolescence
    Resistance to change
    Poor Quality image
    Limited R & D
    Lack of experience in managing International Business
    Prof. S P Das
  • 13. Entry Strategies
    Prof. S P Das
  • 14. Assignment
    Select any company of your choice having international business activities. Evaluate the International Business Expansion / Entry Strategy adopted by the selected company.
    Prof. S P Das
  • 15. Thank you
    Prof. S P Das