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In Search of  East Internet Company  By  Prashant Singh www.knowprashant.blogspot.com
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What this Talk is about ?  ,[object Object],[object Object],[object Object],[object Object]
Do you know & Love these companies ?
Let’s Make Them Look  more cute  $ 15 Billion  $ 580 Million  $ 800 Billion  $ 1.3 Billion  $ 550 Million $ 100Million  $ 90 Million
Lets Put These Number in perspective  $ 500 Million  $ 16.8 Billion  $ 100 Million
What's Going On Here ?? What's the revenue Model ?? ADVERTISEMENT ??   YOU GOT TO BE KIDDING  What  Value is being  created by them ?  Audience ?
Why ?? Advertisement is not among worlds top 20 industries  Less than 25% of Advertisement Budget is spent  online
We need to understand the value proposition  of these companies & we can take a Little Help from History
History of Exploratory Colonization
What the Hell is that ?
1264: Marco Polo Discovered  China  1492: Christopher Columbus discover America  20th MAy 1498 : Vasco Da Gama discovers india
200 Years of Exploration  and Discovery of New World  and What was the Economic Logic/justification  behind that ? Land Grab .. = Put your Country’s Flag there  Write a Book  /Memoir = Symbolic Value  Establish Political Alliance = Strategic First Mover Advantage  These Reason were OK But By No Mean Enough to justify Economic  Aspect of these expeditions
1617 East India Company was Formed & Granted Trade rights In India
East India Company was First to realize the commercial value offered by  New World  This value  was in cotton, silk, indigo dye, saltpeter, tea and opium.   By Getting “Value “ Right  they got Business RIGHT  REST IS HISTORY
Internet is a New World  and it Offers a different type of Value  Lesson [Not] Learned ?? New World Offer New Value .  Business in New World Need  To capitalize  on those values
Internet Value Proposition?  Can you Elaborate ??
Back to History Again  Hunter Gatherers  Agri Centric  Industrial  Organizational  Information  Cyberspace  Gradual shift in  value away from Nature
Some Case studies  Net Addition to Physical  world = 0 First Communication Medium with  Reach(Braodcast),Immediacy ,Interactivity,Lifespan  Aggregation + Sorting  of Human Feedback
Some New Frontier of Value Creation  Escape from REAL World ?  Transcending Geographies  Semantic Analysis of DATA  Decentralized ,Equal Opportunity, HighQuality Information Repository
Web Is Waiting for Its EAST India Company  Hopefully it  will be from India
Thanks  Any Question???

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In Search Of East Internet Company

  • 1. In Search of East Internet Company By Prashant Singh www.knowprashant.blogspot.com
  • 2.
  • 3.
  • 4. Do you know & Love these companies ?
  • 5. Let’s Make Them Look more cute $ 15 Billion $ 580 Million $ 800 Billion $ 1.3 Billion $ 550 Million $ 100Million $ 90 Million
  • 6. Lets Put These Number in perspective $ 500 Million $ 16.8 Billion $ 100 Million
  • 7. What's Going On Here ?? What's the revenue Model ?? ADVERTISEMENT ?? YOU GOT TO BE KIDDING What Value is being created by them ? Audience ?
  • 8. Why ?? Advertisement is not among worlds top 20 industries Less than 25% of Advertisement Budget is spent online
  • 9. We need to understand the value proposition of these companies & we can take a Little Help from History
  • 10. History of Exploratory Colonization
  • 11. What the Hell is that ?
  • 12. 1264: Marco Polo Discovered China 1492: Christopher Columbus discover America 20th MAy 1498 : Vasco Da Gama discovers india
  • 13. 200 Years of Exploration and Discovery of New World and What was the Economic Logic/justification behind that ? Land Grab .. = Put your Country’s Flag there Write a Book /Memoir = Symbolic Value Establish Political Alliance = Strategic First Mover Advantage These Reason were OK But By No Mean Enough to justify Economic Aspect of these expeditions
  • 14. 1617 East India Company was Formed & Granted Trade rights In India
  • 15. East India Company was First to realize the commercial value offered by New World This value was in cotton, silk, indigo dye, saltpeter, tea and opium. By Getting “Value “ Right they got Business RIGHT REST IS HISTORY
  • 16. Internet is a New World and it Offers a different type of Value Lesson [Not] Learned ?? New World Offer New Value . Business in New World Need To capitalize on those values
  • 17. Internet Value Proposition? Can you Elaborate ??
  • 18. Back to History Again Hunter Gatherers Agri Centric Industrial Organizational Information Cyberspace Gradual shift in value away from Nature
  • 19. Some Case studies Net Addition to Physical world = 0 First Communication Medium with Reach(Braodcast),Immediacy ,Interactivity,Lifespan Aggregation + Sorting of Human Feedback
  • 20. Some New Frontier of Value Creation Escape from REAL World ? Transcending Geographies Semantic Analysis of DATA Decentralized ,Equal Opportunity, HighQuality Information Repository
  • 21. Web Is Waiting for Its EAST India Company Hopefully it will be from India
  • 22. Thanks Any Question???