• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Fostering Innovation
 

Fostering Innovation

on

  • 4,782 views

Dan Pacheco shares secrets to fostering innovation within an existing organization. This was originally presented to newspaper leaders, but it can apply to many types of companies.

Dan Pacheco shares secrets to fostering innovation within an existing organization. This was originally presented to newspaper leaders, but it can apply to many types of companies.

Statistics

Views

Total Views
4,782
Views on SlideShare
4,670
Embed Views
112

Actions

Likes
1
Downloads
69
Comments
0

3 Embeds 112

https://twitter.com 56
http://futureforecast.com 42
http://www.slideshare.net 14

Accessibility

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Fostering Innovation Fostering Innovation Presentation Transcript

    • THE SECRETS to Fostering Innovation Within an Existing Organization A Primer for Newsroom Leaders Dan Pacheco, The Bakersfield Californian
    • Bakersfield’s Successes • First U.S. newspaper to deploy “citizen journalism” with The Northwest Voice (2004) • Among first to experiment with free Classifieds and social networking (Bakotopia.com, 2005) • Award-winning print redesign (2006) • Local niche network approach. Eleven online brands, 6 with print editions, since 2004. - New products generate unique share of 7% local audience, 22% advertisers in city of 300,000. - 30,000 user profiles, 29,000 friend connections, 1,000 blogs.