Using Social Networks To Rise Above The Rest Of The World Online
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Using Social Networks To Rise Above The Rest Of The World Online

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This presentation introduces social media and hones in on the top social networks to show you how to rise above the rest of the world on the Internet.

This presentation introduces social media and hones in on the top social networks to show you how to rise above the rest of the world on the Internet.

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Using Social Networks To Rise Above The Rest Of The World Online Using Social Networks To Rise Above The Rest Of The World Online Presentation Transcript

  • Welcome!
    • How To Use Social Networks to Make Connections and Rise Above the Rest of the World on The Internet
  • Social Media Scene
    • Collaboration is key
    • Over half of Canadians online use social networks
    • No longer the domain of youth
    • Easy and inexpensive networking/marketing tool
    • Worldwide exposure
  • Social Networks
    • Internet Hubs where People Go to Socialize, Communicate and Share.
  • Social Networks – The Numbers
  • The Facebook Scoop
    • Clean interface (white background) – easy to use
    • White collar/educated user base
    • Professionals and corporations, students
    • People use their own names
    • Over 35s is the fastest growing segment
    • Facebook “owns” what you post
  •  
  • Facebook Tour
    • Grow Your Network
    • Create a corporate “Page”
    • Facebook Groups – Start Your Own
    • Create a Facebook Application
    • Advertise on Facebook
    • Use the status function
    • Interact
  • MySpace
    • More blue collar users
    • Branded look and feel
    • People spend more time here
    • Becoming more focused
      • Younger Audience
      • Music
      • Video
      • Arts
  •  
  • MySpace Tour
    • Grow Your Network
    • Find People You Know
    • Find new “friends”
    • Join interest groups
    • Use Bulletin Boards
    • Blog
    • Add clips or examples of your work.
    • Play (apps are huge)
  • Twitter
    • Microblog
    • 140 Characters Limit
    • Like the status bar on Facebook
    • Add Links
    • Follow people who “Tweets” are interesting
    • Promote what you do
    • Establish your expertise
    • You should have a strategy
  •  
  •  
  • Safe Internet Networking
    • Google Yourself!
    • Do the granny test on the results
    • Always portray yourself professionally
    • Use privacy controls
    • Be selective
    • Add applications that are specific to what you do
    • Schedule internet networking time
    • Join and contribute to groups
    • Be true to who you are
    • Be respectful and don’t use profanities
    • Monitor regularly
  • Social Networks Recap
    • Internet Networking Hubs
    • Facebook is largest
    • MySpace is best for arts
    • Twitter is the fastest growing
    • Cost effective and easy to use
    • Benefits include reaching more targeted people, spreading awareness, sharing and learning, drivee traffic.
    • Collaboration is key
    • You are in control!
  • Join My Network
    • “ Outsmarts” on MySpace
    • “ Mhairi Petrovic” on Facebook
    • www.twitter.com/outsmarts
    • [email_address]
    • 604 290 4099
    • Confused – let me know!