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How to Use a Virtual Book Tour to Sell More Books
How to Use a Virtual Book Tour to Sell More Books
How to Use a Virtual Book Tour to Sell More Books
How to Use a Virtual Book Tour to Sell More Books
How to Use a Virtual Book Tour to Sell More Books
How to Use a Virtual Book Tour to Sell More Books
How to Use a Virtual Book Tour to Sell More Books
How to Use a Virtual Book Tour to Sell More Books
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How to Use a Virtual Book Tour to Sell More Books

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Authors are shown how a virtual book tour can be implemented as an effective book marketing strategy. …

Authors are shown how a virtual book tour can be implemented as an effective book marketing strategy.

For more information about how self-publishing authors can tap a new audience with their own Virtual Book Tour, visit: http://outskirtspress.com/p/vbt.

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Transcript

  • 1. Outskirts Press Presents: Using a Virtual Book Tour To Boost Your Book Sales Your Presenter: Elise Connors
  • 2.
    • What is a Virtual Book Tour?
      • Stops on blogs, online radio shows, etc. to promote book
        • Cheaper alternative to face-to-face (F2F) tour
          • No travel costs
        • More convenient than F2F tour
          • You can “tour” from the comfort of your home
        • Permanency
          • Your “tour stop” will be there unless deleted by host
        • Wider “reach”
          • You can have a global audience
  • 3.
    • Who can benefit from a Virtual Book Tour?
      • All authors with books in all genres
    • There are a variety of “hosts” out there
      • Book bloggers, industry bloggers, etc.
  • 4.
    • How do you set up a Virtual Book Tour?
      • Decide on dates
      • Research bloggers
        • Find credible (and interested) bloggers
      • Contact bloggers
        • Good pitch letter required
      • Send them any needed information
        • Guest post write up, copy of book, etc.
      • Day of tour: engage the host’s community
  • 5.
    • Virtual Book Tour etiquette notes:
      • Promote your tour (and the hosts)
      • Be prompt with providing anything requested by your host
      • Offer to do something special for host/community (autographed copy giveaways work well)
      • Thank your host
  • 6.
    • What if I need help?
      • We have a Virtual Book Tour solution available
        • We pair you with hosts
        • We give you a toolkit to use (cover letter, sample interview, etc.)
        • We create a promotional video for your tour
        • We feature you on one of our blogs
    • Cost: $399 or less ( http://outskirtspress.com/p/vbt )
  • 7. ~ QUESTIONS ~
  • 8. Stay Connected…

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