OTTO PORTAGROUP NO. 4Facebook Marketing
OTTO PORTA1. (A) THREE MAJOR DIFFERENTWAYS THAT A COMPANY CAN MARKETON FACEBOOK
THREE MAJOR ADVERTISEMENTS: PAGE                                   OTTO PORTA
OTTO PORTAADS
OTTO PORTAGROUPS
THE MOST EFFECTIVE: PAGE!                            OTTO PORTA
Vizio,Vitamin Water, Coach, Starbucks all have “Landingpages” on Facebook.                                                ...
OTTO PORTAVIZIO
VITAMINWATER               OTTO PORTA
OTTO PORTACOACH
OTTO PORTASTARBUCKS
BEST: VITAMINWATER                     OTTO PORTA
OTTO PORTAWORST:
OTTO PORTAPOSTS ON WALL TO MAKEENGAGEMENT USEFUL OR OF VALUE
OTTO PORTAPICTURES…
OTTO PORTAVIDEOS…
ADVERTISEMENTS…                  OTTO PORTA
PROMOTIONS…              OTTO PORTA
OTTO PORTACOUPONS…
INFORMATION…               OTTO PORTA
…AND LINKS             OTTO PORTA
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Glorious Group no. 4 Facebook Marketing Social Media by Otto Porta

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  • Facebook Marketing: a comprehensive guide for beginners.Source: http://blog.kissmetrics.com/facebook-marketing/
  • The 3 major different ways that a company can market on Facebook are:Pages Ads. Groups
  • Pages are like profiles but for business, public persons, and any kind of organizations. This is an example of how “pages” look like in Facebook (business page for Mercedes Benz).They are free and are easay to set up
  • Ads, stands for “advertising”. Ads in Facebook can be oriented to specifics targets. They appear at the right hand side of the page.
  • Groups are similar to discussion forums, but they look like pages and profiles. Groups can be related to our products, company or market. They are also free.
  • The next slides show examples for the three landing pages mentioned in this slide.
  • Vizio is a producer of electronics and is based in Irvine, California, USA.In our opinion, this is not the best landing page among the three, this is the one we like the least because it is difficult to know at first hand what Vizio is all about, the picture doesn’t reflect anything about them and people in Internet do not expend that many time when something doesn’t look interesting.
  • This is the one we like the best. You can see a nice product picture that you can say immediately what is it about. It has also a well done video advertising from their brand.
  • The following slides shows examples of posts on walls that can add value and make a page useful.
  • Posts can be pictures.
  • Glorious Group no. 4 Facebook Marketing Social Media by Otto Porta

    1. 1. OTTO PORTAGROUP NO. 4Facebook Marketing
    2. 2. OTTO PORTA1. (A) THREE MAJOR DIFFERENTWAYS THAT A COMPANY CAN MARKETON FACEBOOK
    3. 3. THREE MAJOR ADVERTISEMENTS: PAGE OTTO PORTA
    4. 4. OTTO PORTAADS
    5. 5. OTTO PORTAGROUPS
    6. 6. THE MOST EFFECTIVE: PAGE! OTTO PORTA
    7. 7. Vizio,Vitamin Water, Coach, Starbucks all have “Landingpages” on Facebook. OTTO PORTA LANDING PAGE These are pages that first appears when we are searching for something or clicking on an advertisement. Normally are the first link appearing in our search.
    8. 8. OTTO PORTAVIZIO
    9. 9. VITAMINWATER OTTO PORTA
    10. 10. OTTO PORTACOACH
    11. 11. OTTO PORTASTARBUCKS
    12. 12. BEST: VITAMINWATER OTTO PORTA
    13. 13. OTTO PORTAWORST:
    14. 14. OTTO PORTAPOSTS ON WALL TO MAKEENGAGEMENT USEFUL OR OF VALUE
    15. 15. OTTO PORTAPICTURES…
    16. 16. OTTO PORTAVIDEOS…
    17. 17. ADVERTISEMENTS… OTTO PORTA
    18. 18. PROMOTIONS… OTTO PORTA
    19. 19. OTTO PORTACOUPONS…
    20. 20. INFORMATION… OTTO PORTA
    21. 21. …AND LINKS OTTO PORTA

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