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Disruptive Media Psykografisk MåLgruppsanalys

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    Disruptive Media Psykografisk MåLgruppsanalys - Presentation Transcript

    1. Psykografisk målgruppsanalys PRfekt Insight
    2. Tre coola frågor Hur fungerar den mänskliga hjärnan? Hur mäta och utvärdera kommunikation? Hur kan datorer hjälpa oss?
    3. Samhälle, människa och kommunikation Temperament Psykoanalys Fokusgrupper Hjärnforskning Livsstilsmarknadsföring Nätverkssamhället? Nu Feodalsamhället Industrisamhället Informationssamhället Kyrkoböcker Statistiska byråer Demografiska databaser Massmarknadsföring
    4. Psykografi i backspegeln
    5. Världens största fokusgrupp Mycket funderingar...

    + Mattias ÖstmarMattias Östmar, 2 years ago

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