How to Be More Innovative in 2014

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REINVENTION Webinar | How To Spark 2014 Business Innovation. Includes: 10 Ways to Make Anything More Innovative, 21 Ways to Reinvent and Disrupt Your Business Model, A Front End of Innovation Toolkit, RE:INVENTION's 12 C's of Commercializing New Inventions and Innovations, RE:INVENTION's 10 Guiding Principles of Everyday Inventive Companies, and RE:INVENTION's "Company Innovation" Diagnostic Test.

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How to Be More Innovative in 2014

  1. 1. COMMERCIALIZING INVENTIVENESS™ ©2012 www.reinventioninc.com chicago • coronado 312.635.1350 • 619.342.4411 page 1
  2. 2. COMMERCIALIZING INVENTIVENESS™ Ten Ways to Make Anything MORE INNOVATIVE simplify it make it more intuitive speed it up extend the experience make it beautiful socialize it add emotion enhance the quality make it indispensable make it radically new ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page page 22
  3. 3. COMMERCIALIZING INVENTIVENESS™ How to REINVENT AND DISRUPT Your Business Model ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page page 33
  4. 4. COMMERCIALIZING INVENTIVENESS™ A Front End of Innovation TOOLKIT openers • • • • • • Photo Intro Keychain Intro Your Innovation Sequence Game Mix it Up Trash Can brainstorming games & software • • • • • • • Free the genie Knowbrainer Innovative Whack IDEO cards Metaforio CREAX Flashbrainer ©2012 energizers • Horse Race • Swing to the Beat • In Touch closers • Appreciations and Compliments online brainstorming • Ideagenerator • RE:INVENTION Blueprint idea generators • • • • • • • • Customer Friction SCAMPER Flower Association Biomimicry Comic Book Hero Silly Things WWAD? Trends Dance TRIZ SIT • The Theory of Inventive Problem Solving and its 40 Principles • An Israeli systematic ideation and problem solving technique www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado idea selectors • • • • • • Pinpoint Directions With Ketchup? Salt N Pepper Pros & Cons Multi-Criteria My Valentine six thinking hats • Try On Different Hats -- A Technique Developed by Edward de Bono 312.635.1350 • 619.342.4411 page 4
  5. 5. COMMERCIALIZING INVENTIVENESS™ ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page page 55
  6. 6. COMMERCIALIZING INVENTIVENESS™ ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page page 66
  7. 7. COMMERCIALIZING INVENTIVENESS™ Ten GUIDING PRINCIPLES of Everyday Inventive Companies HOW TO BUILD AN EVERYDAY INVENTIVE AND REINVENTIVE COMPANY. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page page 77
  8. 8. COMMERCIALIZING INVENTIVENESS™ 1. ADAPT AND EMBRACE CHANGE Simplification, reinvention, change-ups, subtle pivots, improvising, initiative, and incremental continuous improvements can all drive value and long term growth. Change is a force of possibility. Taking small steps every day can achieve big goals and sustain progress. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page page 88
  9. 9. COMMERCIALIZING INVENTIVENESS™ 2. DELIGHT CUSTOMERS (AND NON-CUSTOMERS) Engage with them, collaborate with them, listen to them, build their trust and lifetime loyalty. Obsessively mine knowledge about your customers – even non-customers – until you develop broad and deep insights. Then give them what they don’t yet know they need. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page page 99
  10. 10. COMMERCIALIZING INVENTIVENESS™ 3. PRIORITIZE YOUR PEOPLE Employees are as important (if not more important) than your customers. Employee engagement leads to productivity gains. And great employee experiences drive great customer experiences. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page 10 page 10
  11. 11. COMMERCIALIZING INVENTIVENESS™ 4. PROMOTE DIVERSITY Diverse teams solve problems more creatively than homogeneous teams. Diversity delivers competitive advantage and encourages nonconventional thinking. Gender diversity, ethnic diversity, age diversity, diversity of experiences and perspective. In addition to promoting team diversity, you need knowledge of diversity issues in a global context. Think globally. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page 11 page 11
  12. 12. COMMERCIALIZING INVENTIVENESS™ 5. MINE AND LEVERAGE HIDDEN ASSETS Using what you've got in unexpected ways delivers surprise utility. Look beyond the obvious. Consider resurrecting ideas that were once tabled. What hasn't worked in the past may very well work now. A Bain & Company study found that 9 out of 10 companies that revived growth after a downturn did so by mining hidden assets. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page 12 page 12
  13. 13. COMMERCIALIZING INVENTIVENESS™ 6. ENCOURAGE EXPERIMENTATION AND A CULTURE OF PLAY Invite imagination, inspire questions, and reward/incentivize both success and failure. Encourage internal cross-functional collaboration, productive friction, good-spirited competition, and creative destruction – punishing only inaction. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page 13 page 13
  14. 14. COMMERCIALIZING INVENTIVENESS™ 7. COLLABORATE EXTERNALLY AND BRIDGE BOUNDARIES Open ethos cross-industry collaboration -partnerships, alliances and coalitions -- can create favorable opportunities and sustainable advantage. Successful companies don't just reconstruct boundaries, they bridge them. A 2009 Duke University study funded by the National Science Foundation found that smaller companies, in particular, can dramatically increase their innovation competence through external collaboration -- enabling them to even outperform their strongest and largest competitors. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page 14 page 14
  15. 15. COMMERCIALIZING INVENTIVENESS™ 8. RESIST RIGID PROCESSES/METHODOLOGIES Inject planning and discipline without locking into or mandating ridged processes and methodologies. By using agile/responsive approaches and flexible/adaptive frameworks, you inspire practical solution finding from the bottom ranks of the organization up. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page 15 page 15
  16. 16. COMMERCIALIZING INVENTIVENESS™ 9. PLACE LOTS OF LITTLE BETS THEN DOUBLE DOWN Be comfortable with uncertainty and adopt Darwinism when faced with risk. Track, monitor, and measure. Summarize progress. Then advance what adds value, discarding or tabling the rest. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page 16 page 16
  17. 17. COMMERCIALIZING INVENTIVENESS™ 10. AVOID RELYING ON ONE IDEA OR STRATEGY Don't go "all-in" on one idea. Sustained growth requires a balanced portfolio of strategies and the management capabilities to implement them. ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page 17 page 17
  18. 18. COMMERCIALIZING INVENTIVENESS™ Is Your Company Innovative? Take Our DIAGNOSTIC TEST. Is your company's CHECK ENGINE light on? Take RE:INVENTION’s diagnostic test now! GET YOUR SCORE ©2012 www.reinventioninc.com ©2013 RE:INVENTION, inc. | www.reinventioninc.com | chicago • coronado | 312.635.1350 • 619.342.4411 chicago • coronado 312.635.1350 • 619.342.4411 page 18 page 18

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