Pres dae20

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Pres dae20

  1. 1. Policy-making 2.0 Using enterprise 2.0 for the DAE 1 st march 2010 [email_address]
  2. 2. Topics <ul><li>Brief intro on web 2.0 </li></ul><ul><li>Real life application in policy-making </li></ul><ul><li>Impact and risks </li></ul><ul><li>So what </li></ul>
  3. 3. The tools
  4. 4. Not only tools
  5. 5. Use cases
  6. 6. Applications in DAE context
  7. 7. 3 goals <ul><li>Capture (take stock) </li></ul><ul><li>Challenge (identify new challenges) </li></ul><ul><li>Change (spur action and policy) </li></ul>
  8. 8. Different targets
  9. 9. Different targets How to collaborate? Proximity Sharepoint Collaborative tools Communication (social media) And email….
  10. 10. CAPTURE Taking stock
  11. 11. Clear updated information <ul><li>Clear summary information on where we stand </li></ul><ul><li>Open monitoring system </li></ul>It.usaspending.gov
  12. 12. Visualize issues
  13. 13. Blog To give continuity to one-off consultations and debates Example: Innovation Unlimited blog DG ENTRE For each post: thousand of views, handful of comments. New stakeholders engaged Technology available, Direct engagement needed (1 post per week by staff, spam-watching)
  14. 14. CHALLENGE Identify emerging challenges
  15. 15. Mapping policy debate <ul><li>Help making sense of complex issues, and raising the level of the debate </li></ul><ul><li>Debategraph, used by WhiteHouse and eParticipation projects </li></ul><ul><li>Suitable for: net neutrality, copyright, PSI pricing, overall DAE, impact assessment </li></ul><ul><li>Requirement: free tool, budget for dedicated animator </li></ul>
  16. 16. Commentable documents <ul><li>Draft document published for public review </li></ul><ul><li>Everyone see’s other people comments </li></ul><ul><li>Most commented sentences are darker </li></ul><ul><li>Easily set up in a few minutes but: what to do next? </li></ul>
  17. 17. Crowdsourced video interview <ul><li>Obama State of the Union address </li></ul><ul><li>140K questions </li></ul><ul><li>Automatically voted by users </li></ul><ul><li>Most voted questions get asked </li></ul><ul><li>Free tool, set up in minutes </li></ul>http://www.google.com/moderator/#15/e=5fd37&t=5fd37.40
  18. 18. Co-design workshop and speakers
  19. 19. CHANGE Spur action
  20. 20. Look for smart new solutions <ul><li>Idea-storm let people propose, vote and comment ideas/proposal (many to many) </li></ul><ul><li>Easy to install and set up, minor costs </li></ul>
  21. 21. Competition for applications
  22. 22. Barcamp / hackathon
  23. 23. Showcase your projects: What we do and what we need <ul><li>Lets stakeholders upload relevant project to make the DAE happen </li></ul><ul><li>Adopted for WCIT2010, 100 projects proposed </li></ul><ul><li>Ad hoc platform, high ratio visibility/content </li></ul>
  24. 24. So, no Facebook or Twitter? <ul><li>Facebook and twitter as lifestream of other activities </li></ul><ul><ul><li>New blog post </li></ul></ul><ul><ul><li>New idea posted </li></ul></ul><ul><ul><li>New question posted </li></ul></ul><ul><ul><li>New document published </li></ul></ul><ul><ul><li>New app submitted </li></ul></ul>Facebook post Tweet Mashup of RSS feeds
  25. 25. Not a jungle: a design approach <ul><li>Create a core group </li></ul><ul><li>Large scale brainstorm </li></ul><ul><li>Collaboratively draft a first version </li></ul><ul><li>Open up for comments </li></ul><ul><li>Draft the final declaration </li></ul><ul><li>Open up for endorsement </li></ul>A craftly and fine-tuned design
  26. 26. What is new? <ul><li>From one-to-many to many-to-many </li></ul><ul><li>From one-off exercise to continuous engagement </li></ul><ul><li>From institution-led to individual-led </li></ul><ul><li>From expensive to cheap </li></ul><ul><li>From planned to emergent </li></ul>
  27. 27. What about impact? <ul><li>It’s about quality more than quantity </li></ul><ul><li>Raising the level of the debate </li></ul><ul><li>Reduce misunderstanding </li></ul><ul><li>Reach out beyond the “usual suspects” </li></ul><ul><li>Empower new stakeholders </li></ul><ul><li>Expose to positive serendipity for new ideas and action </li></ul><ul><li>But most of all… reduction in email!!! </li></ul>
  28. 28. The dark side <ul><li>Lack of participation </li></ul><ul><li>Spam and improper content </li></ul><ul><li>Additional workload </li></ul><ul><li>Information overload </li></ul>
  29. 29. The dark side <ul><li>Lack of participation </li></ul><ul><li>Spam and improper content </li></ul><ul><li>Additional workload </li></ul><ul><li>Information overload </li></ul>No expectations, Design well, leverage effect(vanity, self-interest) Monitor daily, critical mass, self-regulated Link into workstream User-driven filtering
  30. 30. User-driven filtering: how can participation enhance filtering <ul><li>Peertopatent: users propose evidence and filter it: only the top evidence makes it to the US Patent Office </li></ul><ul><li>GModerator lets people ask questions to PM Cameron: only the most voted questions get answered </li></ul><ul><li>Co-ment: people comment directly on text paragraph and comment-intensity is visualized so that most debated part are identified </li></ul>
  31. 31. In conclusion <ul><li>Freely available tools, easy to set up </li></ul><ul><li>Easily applicable in DAE context </li></ul><ul><li>Able to reach out to new interesting players </li></ul><ul><li>Not easy to get it right, design well and start gradually and with low profile </li></ul><ul><li>Experiment and learning by doing the only way </li></ul>

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