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Trefor

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  • 1. LinkedIn: A global pool of talentEurope, Middle Eastand Africa:65M+North America:85M+Asia Pacific:39M+Latin America andCaribbean:20M+225M+Members worldwide130 M+Monthly unique visitors+2 newMembers per secondMonthly uniques source:Comscore
  • 2. Why members come to LinkedInEverywhereWork wherever ourmembers workInsightsBe great at whatyou doIdentityConnect, find, andbe found
  • 3. Your Follower Community649 Followers connect you to 141,270 connections
  • 4. Your Company Network44 of your employees connect you with 265 people at Dong Energy
  • 5. THE RECRUITMENT ENGINEAWARENESSActivateemployeesExplain whyand howPOSITIONINGExplainwhyCONVERSIONTargetedJobsHEADHUNTINGContact thevery bestWHAT IS UNIQUE?TALENT POOL – Passive & Active candidatresTARGETING – Right opportunity to the right candidatreENGAGEMENT – Tap into existing engagement
  • 6. BROADCASTCompanyPageTHOUGHT LEADERSHIP, CONTENT MARKETING & LEAD GENERATIONCOLLECTLEADS
  • 7. Source automaticallyReach the right candidates for all of your roles1. Talent Pool: The best passive and active candidates2. Targeting: Right opportunity, right candidate, right context3. Results: More great hires, less effort
  • 8. Reach the best candidates, not just the active onesPassive>80%225M+Active<20%members1. Talent PoolActive CandidatesWork on their job search- Search job boards- Seek out many opportunitiesPassive CandidatesWork on doing their jobs better- Develop networks- Only listen to the right opportunities
  • 9. Talented professionals are connecting with yourcompany todayProfiles visited by…members per monthNote: employee profile viewers and company page viewers reflect unique members visiting1. Talent PoolEmployees on LinkedIn742Missed opportunity to influence these professionalsCompany pageVisited by…members per month108~225©2013 LinkedIn Corporation. All Rights Reserved.10
  • 10. Financial AnalystBank of AmericaSr. HR DirectorGap Inc.AmazonSr.TREFORHR DirectorTREFORFinance ManagerProjektchefBryanFinance AnalystErica SteveDirector of HRProjektchefTREFORProjektchefJOBS YOU MAY BE INTERESTED INJOBS YOU MAY BE INTERESTED IN JOBS YOU MAY BE INTERESTED INTarget every candidate with relevant jobsautomaticallyMore applications come from LinkedIn recommended jobs than searches2. Targeting©2013 LinkedIn Corporation. All Rights Reserved.11
  • 11. Members see personalized jobs every time they log inErica RobertsonYour ideal passivecandidateProjektchefTREFORProjektchefProjektchefJuniper NetworksLiveOpsProjektchefSenior2. Targeting©2013 LinkedIn Corporation. All Rights Reserved.12
  • 12. What do candidates see when they visit youremployees’ profiles?742 professionals visit your employees’profile pages every monthViewing profiles is the #1activity on LinkedInErica RobertsonYour ideal passivecandidateProjektchef2. Targeting13Note: number of professionals visiting reflects uniquemembers visiting your employees profiles
  • 13. Your target talent is networking with your employeesNote: number of professionals visiting reflects uniquemembers visiting your employees profiles742 professionals visit your employees’profile pages every monthTop job functions Top viewer companies2. Targeting©2013 LinkedIn Corporation. All Rights Reserved.14
  • 14. Engage them with personalized opportunitiesErica RobertsonYour ideal passivecandidateProjektchef2. Targeting742 professionals visit your employees’profile pages every month©2013 LinkedIn Corporation. All Rights Reserved.Note: number of professionals visiting reflects uniquemembers visiting your employees profilesErica RobertsonProject ManagementTREFOR
  • 15. Note: company page viewers reflect unique members visiting your company page2. TargetingErica RobertsonYour ideal passivecandidateProjektchef©2013 LinkedIn Corporation. All Rights Reserved.16Your company page experience is limited today
  • 16. Join the team that is transforming the future.We are passionate about what we do.Companies Home | TREFORJobs atAriel HsiaoAmazonABOUT Watch the video for a peek into thefast-paced world at our headquarters.Every day, our employees areworking on exciting projects thatmake a real difference for ourcustomers.Plus, we’re really excited to show offour newly remodeled office space!Check out the links below for moreabout us:Our Career Site ►TREFOR 597 followersTREFORTREFORProjektchefTodd LoganVP of FinanceEmily MeinhardtAccount ExecutiveHillary CarrollManager of OperationsProjektchefProjektchefProjektchefDirector of Project ManagementDirector of Project ManagementSenior ProjektchefSenior ProjektchefCareersShow relevant opportunities with rich employmentbrandingErica RobertsonYour ideal passivecandidateProjektchef2. Targeting©2013 LinkedIn Corporation. All Rights Reserved.17
  • 17. 2. TargetingReach candidates with personalized jobs on mobileas well as on their computerJob you may be interested in:ProjektchefTREFORErica RobertsonYour ideal passivecandidateProjektchef©2013 LinkedIn Corporation. All Rights Reserved.18
  • 18. Influence candidates at every touch pointErica RobertsonYour ideal passive candidateProjektchefHiredNetworkingwith employeesResearchingyour companyFollowingyour companyViewingrelevant jobs2. Targeting©2013 LinkedIn Corporation. All Rights Reserved.19
  • 19. NovemberErica RobertsonJoinedNew HireTREFORTREFORWe can measure LinkedIn’s influence on hiringErica RobertsonACME systems3. ResultsJobs you maybe interested inJulyViewed a job onLinkedInLinkedInInfluencedTREFORProjektchefProjektchef Projektchef©2013 LinkedIn Corporation. All Rights Reserved.20

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