Positioning the Employer Brand - Career Page - Datasheet


Published on

  • Be the first to comment

  • Be the first to like this

No Downloads
Total Views
On Slideshare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Positioning the Employer Brand - Career Page - Datasheet

  1. 1. Talent SolutionsLinkedInCareer PagesBecome the companyto work forGive candidates a personalized introduction to career opportunitiesat your companyMillions of professionals use LinkedIn to research and Create a personalized experiencediscover career opportunities. Your LinkedIn Career Only LinkedIn Career Pages help you to deliver aPage will help you to stand out as an employer of custom experience unique to each visitor. Customizechoice, provide custom experiences to your audience, your message based on a member’s location, industry,and connect the right candidates with the right job function, and more, to capture the attention of everyopportunities at your company. potential candidate who visits your page.Showcase your employment brandPut your best foot forward when professionalsresearch career opportunities on LinkedIn. The easiest way to showcase yourCommunicate your message and differentiate youremployment brand with rich content, unique insights, employment brandand employee testimonials. • Simple set-up takes just a few minutes, with no need for designers or outside agencies • Real-time analytics help you understand who isHelp candidates connect with your company interacting with your pageYour Career Page will automatically display jobs • Update as often as you like to keep your contenttargeted to each viewer, letting potential candidates fresh and encourage repeat visitsknow you’re hiring people like them. In addition to • Drive traffic to your career site, social mediaapplying to your jobs, they can Follow your company to presence, or other destinationsreceive status updates, or reach out to employees intheir networks.
  2. 2. “ Weve found our qualified talent pool numbers have spiked, and are only disappointed we didnt invest sooner.” Kristen Storey, Director of Talent Acquisition, Schawk! Prominent real estate to express Convey key messaging in a your employment brand clear and memorable way Show visitors company employees already in their networks Job recommendations are Tell candidates what working personalized for each viewer at your company is all about Offer exclusive insights about Employee testimonials and your “Company DNA” an additional custom module further reinforce your story Engage with potential candidates over time LinkedIn Career Pages include: LinkedIn members ‘Follow’ companies to stay • Real-time editing and content refresh informed about career opportunities and other • Detailed Analytics company updates. • Jobs targeted to audience Company Status Updates allow you to interact with • Page content targeted to audiences your followers and build relationships with a highly • Ads to drive traffic to site engaged talent pool. With Targeted Updates, it’s • Only your ads appear on your company’s pages easy to keep content relevant and engagement levels high by selecting specific audiences to receive each update. talent.linkedin.com | sales@linkedin.com Please contact your sales manager or account manager for more information. Copyright © 2012 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved. 10-LCS-009-G 0612